Senior Paid Media Manager (B2B Tech & AI)
Rayneta · Los Angeles, CA · 3 wk ago
HybridMarketing$90k–$110k/yrFull-time
What You Will Own
- Client relationship: lead communication, set expectations, and act as a trusted advisor to senior marketing and growth leaders.
- Strategy and execution: develop and run paid media strategy across LinkedIn, paid search, and broader channels, build, launch, and optimize campaigns with strong operational hygiene.
- Pipeline and demand: drive full-funnel programs tied to MQL and SQL pipeline, demand generation, and efficient customer acquisition in considered, long sales-cycle categories.
- Testing that compounds: design structured testing roadmaps across creative, audience, messaging, and bidding, read the results with rigor, and scale what works.
- Reporting that drives decisions: turn campaign data into clear narratives and strategic next steps, not just summaries of numbers.
- Creative partnership: push ad creative, messaging, and iteration velocity for technical and B2B audiences.
Requirements
- 4+ years in paid media, with demonstrable B2B experience, ideally in B2B technology, SaaS, or AI.
- Track record managing $100k+ per month budgets and driving pipeline in long sales-cycle categories.
- Deep hands-on expertise in LinkedIn Ads, strong foundational Google Ads, and working knowledge of Meta Ads.
- Analytical and data-driven, with a solid grasp of B2B attribution, multi-touch measurement, lead quality, and conversion tracking.
- Excellent client communication, comfortable presenting to and challenging senior stakeholders.
- High accountability and able to own performance end to end without close management.
- Comfortable working onsite in Sherman Oaks 3 days per week.
Nice to Have
- Experience marketing AI products or selling to technical and developer audiences.
- Familiarity with B2B intent and ABM platforms (6sense, Demandbase) and CRM or MAP tools (Salesforce, HubSpot, Marketo).
- Technical depth in GA4 and GTM, offline conversion imports, and CRM-based revenue reporting.
- Prior mentorship or team leadership experience.
Benefits
Base salary: $90,000 to $110,000, with revenue share opportunity. Final base is determined by experience and depth of B2B technology and AI expertise.
Rayneta offers a competitive benefits package including health coverage, paid time off, and a hybrid work model.