Senior - New Business Enablement

About the Role

This Senior New Business Enablement role supports a team in designing and implementing marketing strategies for high-performing credit, loyalty, and payment solutions, aligning with internal and external stakeholders. The position focuses on selling and executing Bread Financial’s value proposition for both new and existing clients, leveraging partnerships in marketing, loyalty, analytics, consumer behavior, and payments to define key assumptions, risks, and business requirements for successful program launches and brand partner renewals.

Responsibilities

• Partner with teams to sell new marketing strategies by deeply understanding core and exploratory verticals (40%).
• Act as a loyalty marketing representative for prospective and current clients considering partnership renewal.
• Learn and practice Bread Financial’s selling philosophy and methodologies.
• Collaborate with leadership to identify, recommend, and present customer lifecycle marketing strategies and value propositions aligned with program goals (20%).
• Interact diplomatically across all levels to achieve consensus, resolve issues, and create mutually beneficial business requirements.
• Support the selling of Bread Financial’s customer experience, CRM, and value proposition design (20%).
• Identify and communicate new prospect marketing needs and gaps based on market trends.
• Align value propositions and customer experiences with prospect and brand partner needs.
• Maintain subject matter expertise for new business launches and brand partner renewals.
• Collaborate on prospect/client presentations to deliver customer journeys and interactive demos (20%).
• Support discussions on customer lifecycle marketing and value proposition design/execution during meetings.

Requirements

• High School Diploma or GED.
• 5-8 years of experience working in marketing and payments.

Preferred Qualifications

• Bachelor’s Degree or equivalent experience in Marketing or Finance.
• 7+ years of experience in marketing and loyalty strategy development.

Skills

• Analytics Strategy
• Brand Strategy
• Competitive Intelligence (CI)
• Client Prospecting
• Customer Lifecycle Marketing
• Value Propositions
• Digital Marketing
• Loyalty Marketing

Work Environment

• Normal office environment.
• Remote or Hybrid: 3 to 4 days per month required in office if within 60 miles of a posted Bread Financial location.
• Travel: Ability to travel up to 10% annually.

Physical and Mental Requirements

• Communicate effectively through hearing and talking.
• Stationary position/seated for extended periods.
• Typing and writing.
• Maintain focus in high-pressure or fast-paced work environments.

Pay

Salary Range: $100,800.00 - $161,300.00 (varies by location):

• California: $115,900.00 - $201,600.00
• Colorado: $100,800.00 - $177,400.00
• New York: $110,900.00 - $201,600.00
• Washington: $110,900.00 - $185,500.00
• Maryland: $110,900.00 - $177,400.00
• Washington DC: $115,900.00 - $185,500.00
• Illinois: $100,800.00 - $177,400.00
• New Jersey: $115,900.00 - $185,500.00
• Vermont: $100,800.00 - $161,300.00
• Ohio: $100,800.00 - $161,300.00
• Maine: $100,800.00 - $161,300.00
• Connecticut: $110,900.00 - $177,400.00
• Virginia: $100,800.00 - $161,300.00

The actual base pay may depend on work location, education, experience, and skills. Work authorization in the United States on a full-time basis is required without sponsorship.

Benefits

• Medical, prescription drug, dental, and vision benefits for eligible associates and their families.
• Voluntary benefits including life insurance, supplemental medical plans, and short/long-term disability.
• Six weeks of 100% paid parental leave after a 180-day waiting period for eligible parents.
• Immediate enrollment in Bread Financial’s 401(k) plan.
• 11 paid holidays.
• Flexible Time Off (FTO) program with manager approval.
• 80 hours of Paid Sick and Safe Time (PSST) upon hire and annually (40 hours for Illinois associates).
• 40 hours of Illinois Paid Leave for Illinois associates upon hire and annually.
• Opportunity to purchase company stock during offering periods in June and December.
• Annual incentive bonus based on individual and company performance.

About Bread Financial

At Bread Financial, you’ll have opportunities to grow your career, give back to your community, and be part of an award-winning culture. We support overall wellness with diverse benefits and offer boundless opportunities for career development and non-traditional career progression. Bread Financial is a tech-forward financial services company providing simple, personalized payment, lending, and saving solutions to millions of U.S. consumers. Our payment solutions drive growth for recognized brands in travel & entertainment, health & beauty, technology, electronics, jewelry, home, and specialty apparel through co-brand and private label credit cards and pay-over-time products. We also offer general purpose credit cards and saving products that empower customers and their passions for a better life.