Senior Marketing Operations Manager
About the role
The Senior Marketing Operations Manager will serve as the primary architect and administrator of our HubSpot Enterprise instance, owning the bi-directional sync with Salesforce, and building the attribution and data governance frameworks that give our executive team reliable visibility into pipeline and revenue performance.
Responsibilities
- Serve as the primary admin for HubSpot Enterprise and the broader marketing stack; manage all integrations and data enrichment tools.
- Led the bi-directional sync between HubSpot and Salesforce to ensure seamless data flow and reliability for GTM teams.
- Redesign and optimize the Lead-to-Opportunity (L2O) lifecycle, including sophisticated lead scoring, grading, and automated routing logic.
- Act as "Process Architect" by establishing SOPs and scalable documentation for campaign execution, lead flow, and MarTech usage.
- Lead major initiatives to retire legacy automation, standardize data lists, and enforce global "rules of the road" for data quality.
- Manage global privacy frameworks (GDPR, CCPA, etc.), opt-in/out logic, and overall email deliverability.
- Own the operational health and cleanliness of the HubSpot database; proactively audit, cleanse, and enrich data to optimize targeting.
- Design and maintain executive-level dashboards tracking MQL velocity, funnel conversion, and campaign ROI.
- Own revenue attribution modeling and provide data-driven insights to support budget planning and CAC (Customer Acquisition Cost) forecasting.
- Partner with RevOps and Deal Desk to ensure marketing operations align with broader company GTM strategy and pipeline velocity.
Qualifications
- 5+ years of experience in a dedicated B2B SaaS Marketing Ops role, ideally within a high-growth environment.
- HubSpot Expert: Advanced, Enterprise-level administrative expertise. Certifications are required; you must be a power user of workflows, custom objects, and complex lead scoring.
- Salesforce Integration: Strong working knowledge of SFDC (Admin-level preferred), specifically managing the bi-directional sync with HubSpot, campaign management, and reporting.
- Strategic & Analytical Skills: Business Architect: Proven ability to translate high-level business goals (e.g., MQL-to-Opp conversion) into technical execution plans. Data Storyteller: Expert-level analytical skills with a focus on multi-touch attribution modeling, funnel velocity, and GTM metrics (CAC/ROI).
- Ai Proficiency: Working knowledge of AI-driven operations (e.g., Jasper, Writer, or HubSpot AI) to automate content workflows, lead enrichment, and predictive modeling. Familiarity with prompt engineering for data analysis is highly preferred.
- Technical & Compliance Knowledge: Privacy & Governance: Deep understanding of global data privacy (GDPR, CCPA) and email deliverability best practices.
- The "Bonus" Stack: Experience with ABM platforms (6sense/Demandbase), data enrichment tools, and data analytics platforms (Databricks) is a major plus!
About Kharon
Kharon is a highly disruptive and innovative organization that navigates risk at the intersection of global security threats + international commerce. We are on a mission to revolutionize the current landscape by empowering our clients to understand and operationalize the data related to global security, making informed decisions that can prevent costly and dangerous situations. We serve many of today's leading global financial and multinational institutions, providing tools that optimize protection against risks such as financial crimes, sanctions, export controls, and threat identifications. Given the significance of our work and the increasing global reliance on our insights, we are looking for a Senior Marketing Operations Manager to join us as we work to shape the way businesses perceive and navigate global risks. If you're looking to be surrounded by people who will inspire you to think and challenge you to grow, look no further. Our team is made up of some of the most visionary and uncompromising individuals you will ever encounter. We don't take ourselves seriously but we're serious about the work we do and there is absolutely no slowing us down. To keep that momentum going, we do our very best to make sure that each and every team member is completely taken care of. We're nothing without our people and we strive to offer a package that reflects that. As a Kharon Team Member, you can expect fully sponsored medical, dental, and vision insurances, FSA program for both medical and dependent care, long-term disability, 401k + Roth with matching and immediate vesting, flexible paid time off + 11 paid holidays. The base salary range at Kharon is set between $140,000-$155,000. Please note that this figure does not necessarily include potential bonuses, commissions, benefits, or equity that may be part of the overall compensation package.