Senior Marketing Manager / Marketing Strategist

About the role

Evolve is seeking a Senior Marketing Manager / Marketing Strategist to lead go-to-market efforts across specialty insurance offerings, with an initial focus on Evolve MGA, a cyber-specialist distributing national insurance solutions through retail insurance brokers and agents.

Responsibilities

• Design, execute, and track email campaigns targeting broker and agency partners
• Develop content for product spotlights, renewal communications, and market updates
• Manage broker segmentation across individual sales rep and broad distribution list channels
• Build a feedback loop with sales and underwriting to refine messaging and measure engagement
• Produce and maintain a library of broker-facing assets
• Audit, clean, and maintain partner and contact records in our CRM
• Develop and document partner segmentation rules
• Identify gaps in partner data and build processes to keep records current

Requirements

• 8+ years of experience in marketing, content, or communications
• Writing samples required
• Experience with marketing project management platforms, email marketing platforms, and CRM tools
• Canva and/or Adobe Creative Suite proficiency
• Strong command of Microsoft Office Suite
• Familiarity with LinkedIn content strategy and B2B social media management
• Background in commercial insurance, financial services, B2B professional services, or a similarly complex industry
• Experience building insurance broker or agent-facing sales enablement content

Qualifications

• Strong communication skills
• Ability to read marketing performance data and draw actionable conclusions
• Self-starter with a commitment to delivering results

Skills

• Marketing project management platforms
• Email marketing platforms
• CRM tools
• Microsoft Office Suite
• LinkedIn content strategy
• B2B social media management

Benefits

• Health Benefits: Medical/Rx, Dental, Vision, Life Insurance, Disability Insurance
• Financial Benefits: ESPP; 401k; Student Loan Assistance; Tuition Reimbursement
• Mental Health & Wellness: Free Mental Health & Enhanced Advocacy Services
• Paid Time Off, Holidays, Preferred Partner Discounts