Senior Marketing Manager
Nametag · New York, NY · 1 mo ago
RemoteRemoteMarketingFull-time
About the role
Nametag is hiring a Senior Marketing Manager to be one of the primary hands on our content engine; the person who can take a product update, a customer story, or an industry trend and turn it into a blog post, an email, a one-pager, and a social thread. This role leans content: you should be, first and foremost, an excellent writer who's comfortable in a technical B2B space. It's also a generalist role where you'll move across channels and formats rather than owning one lane, which suits someone who wants breadth over deep specialization in any single channel.
Responsibilities
- Write and edit the majority of Nametag's recurring content: blog posts, thought-leadership articles, email newsletters, and website copy updates.
- Maintain a consistent voice and terminology across everything you touch, using Nametag's messaging and style guide as the working standard.
- Turn technical product detail into copy a security, IT, or HR buyer will want to read, without losing accuracy along the way.
- Write and refresh customer-facing collateral: one-pagers, solution briefs, and customer stories.
- Turn customer conversations and Customer Success input into concrete proof points and case studies.
- Keep collateral current as messaging and product details change, rather than letting outdated one-pagers keep circulating.