Senior Marketing Manager
About Us
Legora is redefining how legal work gets done. Not built for lawyers, built with them. We work alongside the world’s best legal teams, who expect excellence, precision, and speed, and we hold ourselves to the same bar. Our AI‑native workspace lets legal professionals move faster, think more clearly, and operate with sharper precision. By analysing thousands of documents in minutes and powering end‑to‑end workflows, we cut through complexity so teams can focus on judgment, strategy, and outcomes. Over 1,000 customers across 50+ countries trust us, including Cleary Gottlieb, Goodwin, Linklaters, White & Case, Dentons, and Barclays. We’ve scaled to $100M+ in ARR, with teams across Europe, North America and APAC, and continue to expand through acquisitions including Qura, Walter AI and Graceview. We partner with world‑class performers such as Aaron Judge and the New York Yankees, Ludvig Åberg (and his caddie), and campaigns featuring Jude Law.
About the role
We’re looking for a Marketing Manager or Senior Marketing Manager to join our NYC team and lead the execution of high‑impact marketing programs across the US. This role will drive brand awareness, pipeline growth, and customer loyalty through account‑based marketing, creative brand initiatives, integrated cross‑channel approaches, and content marketing. You’ll report to the Marketing Director, US and collaborate closely with the global marketing team—including demand generation, product marketing, and brand—and be embedded in regional go‑to‑market and engagement teams to plan and execute programs that acquire customers, engage target accounts, and nurture relationships. You will play a key role in achieving new‑business pipeline, upsell pipeline, and renewals targets across the US.
Responsibilities
- Build and grow Legora’s brand presence in the US, ensuring consistent positioning and messaging across all regional marketing activities.
- Build, manage and execute a pipeline of customer stories that translate Legora’s impact into compelling proof points, driving advocacy and loyalty.
- Develop regional marketing strategy and campaign plans, defining objectives, target audiences, messaging themes, and channel mix to drive awareness, engagement, and pipeline contribution.
- Lead the conception and execution of integrated marketing campaigns, coordinating digital, social, content, and in‑person channels to deliver cohesive go‑to‑market initiatives.
- Partner with the US Growth team to align marketing initiatives with pipeline goals, account strategies, and customer acquisition priorities.
- Develop content amplification strategies that extend the reach of Legora’s thought leadership, product stories, and customer narratives across relevant US channels.
- Source and activate customer advocates, identifying US customers for case studies, co‑marketing opportunities, testimonials, and speaking engagements.
- Track performance of all regional marketing activities, analyze results, report ROI, and use insights to refine and optimize future programs.
- Generate creative concepts that elevate the brand experience, enhancing engagement, differentiation, and overall impact at every touchpoint.
Requirements
- 4‑6+ years of experience in B2B marketing, preferably in SaaS or technology sectors, or in a creative marketing role in an agency environment.
- Strong creative instincts paired with a bias for action and the ability to execute with speed and precision.
- Ability to wear multiple hats in a dynamic, rapidly evolving organization.
- Hands‑on experience supporting events, sponsorships, or regional campaigns.
- Strong organizational skills and attention to detail; able to manage multiple projects simultaneously.
- Excellent written and verbal communication skills.
- Comfortable collaborating across functions and regions in a fast‑paced environment.
- Experience with GTM tools like Salesforce, Clay, and HubSpot is a plus.
What’s In It For You
Global collaboration with domestic and international teams, a competitive compensation package, meaningful work that shapes how thousands of lawyers use AI daily, and an in‑person Union Square office designed for ambitious builders.
Benefits
- Medical, Dental & Vision (multiple medical plan options through Aetna and Kaiser Permanente; Dental plans via MetLife; Vision plans via Vision Care)
- HSA or Healthcare FSA (based on plan selection)
- Family support
- Generous parental leave
- Free access to Maven Clinic
- Dependent Care FSA
- Free One Medical membership for employees and dependents
- Pre‑tax commuter benefits
- Life Insurance + STD/LTD
- 401(k) with generous company match
- Unlimited PTO
- Robust voluntary benefits, including identity protection (via Aura), legal coverage via MetLife, pet savings programs, and more
Compensation
Compensation Range: $146K – $188K