Senior Marketing Manager

About the role

Endpoints News is seeking a Sr. Marketing Manager to join its marketing team. Reporting to the Marketing Director, the manager will translate strategy into high‑quality, on‑time campaign delivery across subscriptions, event marketing, and sales enablement. The role involves building, writing, and deploying email campaigns, producing sales collateral and media kits, managing daily social media, and supporting event promotion while collaborating closely with Sales, Events, Editorial, and Client Success.

Responsibilities

• Event Marketing
  • Own end‑to‑end marketing campaigns for virtual and hybrid events, from planning through post‑event reporting.
  • Manage operational details: cross‑team coordination, list pulls, copywriting, scheduling, QA, deployment, and performance reporting.
  • Coordinate with the Events team on asset needs, deadlines, and registration goals; flag risks early and keep campaigns on track.
  • Track registration performance and compile data into clear, actionable reports.
  • Support promotional strategy for flagship events including E11 and the annual Top 100 recognition program.
• Brand Partnerships and Sales Enablement
  • Produce and maintain sales collateral, media kits, sponsorship one‑pagers, and event sales kits; ensure assets are current, accurate, and easy for Sales to deploy.
  • Build new materials from scratch when needed, not just maintain existing templates.
  • Contribute to client‑facing materials for Client Success as needed.
  • Partner with Sales on turnaround‑sensitive requests, balancing speed and quality.
• Subscriptions and Lifecycle Marketing
  • Build and deploy segmented email campaigns supporting acquisition and lifecycle marketing across free, paid, and enterprise subscription tiers.
  • Maintain audience lists and segmentation infrastructure to ensure campaigns reach the right readers.
  • Support A/B testing initiatives, managing setup, tracking, data capture, and summarizing results.
  • Drive multi‑channel audience growth through daily social media management, paid promotions, and emerging tactics.

Qualifications

• Required
  • 4–6 years of experience in B2B or B2C marketing with hands‑on campaign execution.
  • Preference for B2B event marketing experience.
  • Proficiency with email marketing platforms; Campaign Monitor strongly preferred.
  • Ability to interpret and analyze campaign data; working knowledge of GA4.
  • Strong project management and organizational skills; experience with Notion, Asana, or similar tools.
  • Excellent written communication – capable of crafting high‑performing emails and clear Slack messages.
  • Strong visual eye for client and sales enablement materials.
  • Ability to manage multiple workflows simultaneously in a fast‑paced, remote environment.
  • Highly responsive communicator comfortable handling a high volume of projects.
  • High proficiency with Google Slides.
• Preferred
  • Experience in a subscription‑based media, publishing, or B2B SaaS environment.
  • Background in the biopharma or life sciences industry.
  • Exposure to sales enablement, advertising operations, or client‑facing marketing support.
  • Enthusiasm for using AI tools to accelerate campaign analysis, copy development, or list management.

Benefits

• Work from anywhere (remote‑first).
• Positive, supportive, and collaborative work culture.
• Medical insurance – Endpoints pays 70% of premiums for employee, spouse, and/or dependents.
• Fully‑paid dental and vision insurance, short‑term and long‑term disability, $50,000 basic life and AD&D insurance, and Employee Assistance Program.
• Additional life, hospital, critical illness, and accident insurance through Guardian.
• MDLIVE tele‑health services for medical, mental health, nutrition, and dermatology needs.
• Generous paid time off, 12 company holidays, and 2 floating holidays.
• Fully‑paid primary or secondary caregiver leave for birth or adoption.
• Paid volunteer days for community service.
• 401(k) with 100% match on the first 3% of employee contributions and 50% match on the next 2%.
• Equipment provided: laptop, monitor, and additional needs.
• Work‑from‑home stipend: $75 per month.
• Home office stipend: $500 annually.
• Benefits marketplace via Bennie for discounted products (additional insurances, family planning, behavioral health, wellness, pet insurance, financial wellness).
• MetLife Legal Services discounted legal plan.

Pay

Starting salary of $80,000–$95,000 plus annual bonus potential.