SENIOR MARKETING COORDINATOR
Blum Construction · Raleigh, NC · Yesterday
On-siteMarketingFull-time
Key Responsibilities
- Leads the coordination, writing, editing, and production of complex, high-profile proposals, presentations, and marketing collateral.
- Facilitates pursuit strategy meetings, developing creative themes and solutions tailored to client needs.
- Provides oversight for the proposal process, ensuring alignment with strategic goals and adherence to deadlines.
- Mentors junior team members in best practices for pursuit management and proposal development.
- Enhances and maintains the proposal template library and sector-specific content to ensure consistency and quality.
- Participates in the development of email and/or content marketing campaigns that showcase company thought leadership, projects, and achievements.
- Creates and implements social media strategies to enhance brand visibility and engagement.
- Maintains and organizes the firm’s marketing database, ensuring all project and proposal information is current.
- Identifies opportunities for project photography, videography, and animations, collaborating with internal and external resources to execute.
- Supports the Business Development team and Designer in coordinating industry conferences, events, and speaking engagements.
- Champions branding consistency and ensures marketing materials adhere to established guidelines.
- Develops new and fresh approaches to enhance corporate branding initiatives.
Essential Skills & Attributes
- Proven leadership skills within a collaborative team environment.
- Advanced organizational abilities and attention to detail.
- Strong communication and writing skills with expertise in tailoring content for diverse audiences.
- Proficiency in Creative Suite, Office, and marketing/project management tools (e.g., Monday.com).
- Bonus: Advanced graphic design skills.
Minimum Qualifications
- Bachelor’s degree in Marketing, Graphic Design, Journalism, Communications, or a related field or 3-5 years of relevant marketing experience.
- 2-5 years of proposal experience in the AEC industry, including leadership of high-profile pursuits.
- Strategic thinker with a proven ability to manage competing priorities and deliver quality results.