Senior Manager, Paid Social
Digital Matter · New York, NY · 2 mo ago
HybridOTHR$110k–$135k/yrFull-time
Responsibilities
- Manage projects with internal and external stakeholders across a group of key accounts
- Lead hands-on activation of paid social campaigns, operating in platform in real-time
- Serve as the subject matter expert in kick-off meetings, ongoing client relationship management, campaign optimization, and strategic planning
- Offer strategic insight and consultation for a clients’ holistic digital advertising strategy including, but not limited to ad serving, media planning, media buying, tag management, creative strategy, production, performance reporting, and analytics
- Liaise with Facebook, Snapchat, TikTok, Twitter and Pinterest as well as other emerging paid social partners
- Work closely with Paid Social Managers on deliverables & reporting to develop insightful client recommendations & optimizations
- Proactively identify opportunities to drive efficiency and scale across social media platforms
- Brief internal and external stakeholders on industry trends to help them achieve their goals
Requirements
- Tenure and knowledge of digital marketing experience focused on paid social
- Comfortable working in a fast paced environment, understanding a start-up culture mentality
- Bachelor’s degree preferred or equivalent with an emphasis on marketing, business, or similar
- Experience being client facing, with the ability to craft communications to communicate findings & recommendations to various leadership levels
- Expertise across paid social platforms as well as digital advertising reporting, measurement, and attribution tools
- Experience developing social media marketing media plans and managing budgets
- Strong analytical and consulting skills, rooted in the ability to draw and communicate insights from multiple data points
- Able to effectively operate independently and in a team environment ensuring the work is completed accurately and timely
Qualifications
- Ability to operate in a fast-paced, dynamic environment
- Strong interpersonal and communication skills
- Ability to manage multiple tasks and priorities simultaneously
- Excellent problem-solving and decision-making skills
- Ability to work independently and as part of a team
Skills
- Proficiency in paid social platforms (Facebook, Snapchat, TikTok, Reddit, Pinterest)
- Experience in digital advertising reporting, measurement, and attribution tools
- Strong analytical and consulting skills
- Excellent project management and organizational skills
Benefits
- Competitive compensation package including base salary ($110,000 - $135,000) and potential for equity
- Comprehensive benefits package including health insurance, retirement plans, and paid time off
- Company incentives and recognition programs