Senior Manager, Media - Portfolio
About the role
The Senior Manager, Portfolio Media Strategy & Investment supports media planning, investment stewardship, and operational excellence across the portfolio. Working closely with the broader media team, cross-functional Connections partners, media agencies, and media partners, this role helps ensure media investments align with business objectives, planning best practices, and portfolio priorities. This individual serves as a key resource for the broader media team, helping drive process improvements, share best practices, and support efficient planning and investment decision-making across brands. The ideal candidate is highly organized, detail-oriented, and comfortable managing multiple projects simultaneously while bringing strong media planning, digital media, and commerce media expertise.
Responsibilities
- Support portfolio-level media planning and investment initiatives across brands
- Assist in the stewardship, tracking, and optimization of media investments across the portfolio
- Monitor media marketplace developments and share relevant trends, opportunities, and implications with stakeholders
- Identify opportunities to improve media effectiveness and investment efficiency
- Support relationships with media partners and industry contacts
- Partner with agencies and brand teams to support commerce media planning, execution, and performance management
- Assist in developing retailer-specific recommendations, investment frameworks, and performance reviews
- Support day-to-day planning and optimization discussions with agency partners
- Consolidate learnings and recommendations across brands to inform future commerce media investments
- Help streamline media planning processes, tools, and ways of working across brands
- Maintain planning templates, trackers, calendars, and investment documentation
- Identify opportunities to improve collaboration, efficiency, and consistency across teams
- Support portfolio-wide planning cycles, presentations, and reporting requirements
- Serve as a resource for media planning and investment best practices
- Support training and education efforts across the organization
- Share marketplace updates, case studies, and cross-brand learnings with stakeholders
- Help identify, evaluate, and scale media innovation opportunities, including influencer partnerships, emerging platforms, and audience-first approaches that support growth among younger and high-potential consumer segments
- Promote consistent media planning approaches while accommodating unique brand needs
Qualifications
- 5+ years of experience in media planning, strategy, investment, or activation
- Media agency experience strongly preferred
- Strong knowledge of digital media, social, video, streaming, commerce media, and traditional media channels
- Experience managing agency deliverables and planning processes
- Strong organizational and project management skills with the ability to manage multiple priorities
- Excellent communication, stakeholder management, and collaboration skills
- Experience supporting large media budgets and performance reporting
- Ability to synthesize information, connect learnings across brands, and identify opportunities for process improvement
- Deep understanding of media planning and investment fundamentals
- Strong digital and commerce media expertise
- Highly organized, proactive, and detail-oriented
- Comfortable managing multiple projects and stakeholders simultaneously
- Collaborative and relationship-oriented
- Able to translate complex media concepts into actionable recommendations and best practices
- Passionate about improving processes and helping teams operate more effectively
Pay
$129,600 - 153,900, bonus eligible and long-term incentive eligible
Benefits
- Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
- Life Insurance and Disability Income Protection
- Generous Parental Leave and FMLA policies
- 401(k) Retirement Savings options with a company matching contribution
- Chance to work in a fast-paced environment among a company of owners
- Free Beer!