Senior Manager, Marketing Platforms & Production Solutions

Key Responsibilities

• Serve as the primary owner of all marketing production and packaging platforms, including Buildout, Maxa, and bespoke template systems.
• Oversee platforms and tools deployed at the enterprise level, ensuring consistent performance, scalability, and usability for agent-facing solutions.
• Act as the first point of contact for troubleshooting platform issues, resolving day-to-day challenges quickly and effectively.
• Ensure platforms are functioning optimally, with consistent outputs aligned to brand and production standards.
• Maintain and oversee template systems to ensure accuracy, usability, and consistency across all marketing materials.
• Ensure enterprise-wide tools and templates are maintained and optimized post-launch, with a focus on adoption, ease of use, and consistency.
• Serve as the main day-to-day contact for all platform and technology vendors.
• Manage ongoing communication, issue resolution, and regular check-ins to ensure strong performance and responsiveness.
• Coordinate platform updates, enhancements, and fixes with vendor partners.
• Support contract discussions and renewals in partnership with leadership.
• Partner closely with the Creative Director, Senior Manager of Design & Production, Director of Agent Marketing, and Senior Marketing Manager of Agent Experience to ensure platforms support marketing output and user needs.
• Work with IS/technology teams to maintain integrations, troubleshoot issues, and ensure data feeds are accurate and up to date.
• Act as a connector between marketing, production, and technical teams to keep workflows running smoothly.
• Identify and implement improvements to workflows and processes that increase efficiency and reduce friction in marketing production.
• Support and project manage platform-related updates, enhancements, and implementations.
• Ensure alignment between platform capabilities and the needs of BTS and broader marketing services.
• Serve as a resource for internal teams, helping troubleshoot issues and improve day-to-day platform usage.
• Partner on training materials and best practices to improve consistency and efficiency across users.
• Gather feedback from stakeholders and translate it into actionable improvements.

Qualifications

• 6–10+ years of experience in marketing operations, marketing technology, production systems, or related roles.
• Strong experience managing or supporting marketing platforms, template systems, or production workflows at scale.
• Familiarity with tools such as Adobe InDesign, Buildout, Canva, or similar marketing platforms is highly preferred.
• Proven ability to troubleshoot issues, manage multiple priorities, and operate effectively in a fast-paced environment.
• Experience working with external vendors and coordinating issue resolution and updates.
• Strong cross-functional collaboration skills, with the ability to work across marketing, design, and technical teams.
• Highly organized, detail-oriented, and solutions-driven.
• Familiarity with AI-based tools and emerging technologies is a plus.