Senior Manager, Digital Marketing
Ladders · United States · 1 wk ago
RemoteRemoteMarketing$152k–$191k/yrFull-time
This role will drive search and content-led growth initiatives that improve visibility, acquisition, and measurable demand within a regulated financial services environment. US-based remote position; no visa sponsorship available.
About the role
You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth.
Responsibilities
- Lead paid digital and social performance marketing strategy for multiple channels
- Design and execute always-on testing programs within social channels
- Collaborate with content and product teams to unify brand messaging and conversion paths
- Manage digital creative marketing budgets and agency partnerships
- Ensure consistency between paid and owned marketing experiences
- Enhance content discoverability through collaboration with organic search teams
- Streamline the digital conversion process to minimize drop-off rates
Requirements
- Bachelor's degree in Marketing, Business, Statistics, or a related field
- 7+ years in performance marketing or growth marketing, with hands-on ownership across paid digital channels
- Proven experience beating creative and control benchmarks
- In-depth knowledge of A/B and multivariate testing methodologies
- Experience directing creative production alongside media strategy
- Familiarity with financial, legal, and compliance considerations impacting marketing strategy
- Proficiency in analytics tools such as SQL and Google Analytics
Benefits
- Comprehensive benefits plan including health, dental, and vision insurance
- 401(k) match
- Monthly wellness stipend
- Paid time off
- Remote-first work environment
Pay
$152,000 – $191,000 annually