Senior Manager, Client Development

Responsibilities

• Build and sustain trusted client development and marketing adviser relationships with practice group chairs, product line leaders and other key stakeholders.
• Collaborate with practice group chairs to develop strategic marketing and business development plans and budget with ongoing tracking of return on investment.
• Provide business development advice and guidance that demonstrates a thorough understanding of the group’s experience, business, client base, market forces, and competitive landscape in particular sectors.
• Bring new ideas and proven approaches to brand elevation and business expansion opportunities, including driving cross-practice synergies and internal and external marketing activities.
• Lead the onboarding and integration of key laterals and their client base.
• Understand our clients’ key business issues and goals, market dynamics and competitive strategies to develop effective internal and external messaging and go-to-market strategies.
• Develop compelling marketing collateral, website descriptions, experience lists, and other client facing material; ensure materials are up to date by supporting knowledge management efforts.
• Collaborate with stakeholders to develop client-facing pitch strategies and provide all necessary research and other relevant preparation, including coaching.
• Help develop and manage client-centric and data-driven integrated marketing and business development campaigns that deliver results against strategic priorities.
• Identify opportunities and develop content for proactive media outreach in targeted legal, industry, and business publications and other marketing channels to strengthen the group's profile and market presence.
• Evaluate, plan, organize, manage and host relevant practice-related events and other client engagement activities, in collaboration with the events team.
• Drive an effective submission strategy and process for awards and directories for practice recognition that reflects the group’s capabilities and successes on behalf of clients.
• Lead and manage client development staff, as assigned, including coaching and professional development.
• Leverage AI tools, data analytics, and emerging technologies to enhance business development outputs, such as market research, client intelligence, pitch preparation, client engagement activities, and marketing content.
• Contribute to department-wide initiatives to improve the overall marketing function.
• Perform other duties, as assigned.

Qualifications

• Bachelor’s Degree required.
• 10+ years of professional services marketing and business development experience, preferably a law firm.
• Very strong written, oral communication and presentation skills.
• Demonstrated ability to build strong working relationships across all levels of an organization and work effectively both independently and in a collaborative manner to accomplish position functions and team efforts.
• Strong leadership skills with ability to influence and advise partners on direction with strong execution and follow-through.
• Strong commercial sense and understanding of attorney and client needs and expectations, as well as how the marketing and business development function can facilitate and drive revenue generation and brand profile in the market.
• Excellent organizational and project management skills.
• Able to adapt to changing priorities in a dynamic business environment and maintain a productive and committed work effort, meeting deadlines and managing workload.
• Sound judgment with respect to confidential and sensitive information.
• Experience mentoring and investing in the professional development of others.
• Strong knowledge of and familiarity with legal and business environments.