Senior/Lead Product Marketing Manager (EDT timezone)

Key Responsibilities

• Own the platform-level messaging and positioning that powers PolyAI’s go-to-market: web, sales material, content, and analyst-facing communications
• Refined the competitive narrative against AI-native players and legacy contact center vendors, translating product depth into points of view the field can carry
• Evolve PolyAI’s ICP and value frameworks as the platform expands across enterprise and product-led motions
• Partner with marketing to anchor demand generation, content, and campaigns to a single, sharp message architecture
• Help agentify the launch motion itself, building the workflows that turn product conversations into launch kits at the pace the market expects

Product Launches & Release Marketing

• Own end-to-end product launches, from positioning through post-launch measurement
• Closely partner with Product Management and Engineering to translate technical capabilities into customer-relevant value, and to influence the inbound roadmap with market and customer signal
• Build a product-to-market launch rhythm that keeps customers, prospects, partners, and analysts current on PolyAI’s pace of innovation
• Prototype landing pages, launch packages, and AI sales kits as part of every launch, with agents doing the heavy lift on draft and iteration
• Automate GTM artifacts and content production, building the agents that turn each launch into reusable systems for the next one

AI Enablement, Demo-Craft & GTM Content

• Build the assets that win deals: first-call decks, ROI narratives, competitive battlecards, customer story decks, demo scripts, and executive briefing material
• Equip Sales across enterprise and product-led motions with the messaging, training, and material that compresses cycles and lifts win rates

Customer Evidence, Market Intel & Voice of the Customer

• Source and produce the customer evidence that powers our marketing: case studies, win narratives, executive testimonials, and quantitative proof points
• Own analyst relations: briefings, evaluations, and influence campaigns with top-tier analysts and industry voices

What You’ll Bring

• 7+ years of B2B or B2C2B SaaS product marketing experience as a senior individual contributor at companies known for marketing craft
• Meaningful experience at a scale up
• Demonstrated success leading end-to-end product launches for enterprise software, AI/ML, or developer-platform products
• Experience operating in either an enterprise sales motion or a product-led growth / developer-tools motion, with the curiosity and range to grow into the other
• Excellent writing and presentation craft; you produce executive-grade narratives, sales material, and customer-facing content at pace
• Technical aptitude to go deep on a conversational AI platform, including how the platform, harnesses, and underlying models interact, so you can translate that depth for the market, build product demos, and operate as a credible partner to Product and Engineering
• Comfort operating in ambiguity, holding multiple workstreams, and shipping high-quality work in short cycles
• An evidence-based, outcomes-oriented mindset. You measure marketing’s contribution to pipeline, win rate, and category leadership
• You are a full-stack marketer who understands audience marketing: how segmentation, message-to-audience fit, and channel mix translate into pipeline and adoption
• Curiosity about models, how models are trained
• Comfort being a public voice for PolyAI: speaking on webinars, presenting at events, and pitching analysts, customers, and partners independently