Senior Influencer Manager

We’re an independent social media agency and team of creatives, social experts, content publishers and change makers. Completely wired into popular culture, our work connects brands with their audiences at scale. With clients such as Burger King, Lidl, and Harvest Snaps, our aim is to be the biggest social agency in the world. The agency is growing at a rapid rate, and we’re only just getting started with ambitious plans to become the stand-out social agency in the US, the UK, and beyond by 2026.

About The Role

We’re looking for a Senior Influencer Manager to join our US team. You will bring a wealth of knowledge and experience to the team and be passionate about influencer marketing. Supporting the influencer Lead, you will deliver great campaigns across our established clients. You will lead the development, management, and delivery of influencer and creator campaigns across a growing client portfolio. As the lead influencer specialist on the US team, you’ll shape influencer strategies and build trusted client relationships while also being hands-on in influencer campaign execution. This is a huge opportunity for someone entrepreneurial, culturally attuned, and commercially sharp to help build the influencer function for Coolr US.

Responsibilities

• Responsible for the successful running of all influencer activity on client accounts
• Developing influencer and creator strategies that align with client business goals, brand vision, audience behavior, and campaign KPIs
• Oversee outreach to influencer partners including sourcing, negotiations, contracts, deliverables, usage, and overall program management
• Reviewing and approving influencer content to ensure it is on-brief, legally compliant, and creatively compelling
• Tracking campaign performance, analyzing data to optimize influencer program strategies, and shaping future recommendations
• Recommending paid amplification, boosting, and distribution opportunities where influencer content can work harder across channels
• Building strong, trusted relationships with clients, acting as the day-to-day influencer lead across active accounts
• Developing influencer-specific ways of working documents and processes for the agency to maintain across all clients
• Oversight of influencer budgets, working with the Client Services Director to maintain profitability across all campaigns
• Building Coolr US’ creator network and partnership portfolio, helping establish the agency’s presence and reputation in the US influencer space
• Supporting new business by shaping influencer recommendations, contributing to pitch materials, and attending pitch meetings where relevant

Requirements

• An experienced Influencer Manager in a social-first agency or brand
• Proven experience managing influencer campaigns end-to-end, from strategy and talent sourcing through to execution, reporting, and optimization
• Confident client-facing presence, with the ability to build trust, lead conversations, and clearly explain influencer strategy, performance, and recommendations
• Ability to manage, track, and negotiate with suppliers and partners to ensure we are delivering the best work possible in an entrepreneurial manner
• Able to handle multiple clients and prioritize your time and internal resource based on requirement
• Strong understanding of social platforms, creator culture, internet behavior, paid amplification, and what makes influencer content actually work in-feed
• Excellent talent judgement, with the ability to identify creators who are not only relevant on paper but genuinely right for the brand, audience, and platform
• Excited by the opportunity to help build a growing US team, shape a function from the ground up, and go the extra mile to deliver standout work

Benefits

• Competitive salary reflective of your experience and aligned with our internal salary bands
• Flexible Hybrid working: 3 days in the office and 2 from home
• 20 days of paid time off (PTO), in addition to all U.S. Federal Holidays
• Birthday Day off – an extra day to celebrate your big day
• Wellbeing day off — one additional day off plus a $50 voucher to support your wellbeing
• Private Healthcare cover and Tech scheme
• Coolr weekly socials — we get together every week to connect as a team

Pay

A competitive, benchmarked salary ranging from $95 to $120k, based on your experience and level.

Coolr Culture

We are one team. Regardless of what you work on at the agency, we will help and support each other on everything. The goal is to turn our clients into rockstars by creating ground-breaking, award-winning, and impactful campaigns for them. The team culture is to push out of our comfort zones to strive for excellence while allowing everyone to embrace their true selves and tap into their potential.

DE&I

Our approach to DE&I at Coolr is simple: create a safe and inclusive environment for people to be authentically themselves. By embracing this culture, it gives space to people to be more creative, innovative, and successful, which will drive us in our mission of becoming the world’s best social media agency. While we are proud of our current position and the work we do to support a thriving and diverse workplace, we always know we can do more to create change here at Coolr and in our industry as a whole.