Senior Growth Manager, Global Cross-Sell (Hybrid in NYC)

Senior Growth Manager for Global Cross-Sell

Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers.

Take onboarding, for example. With Rippling, you can hire a new employee anywhere in the world and set up their payroll, corporate card, computer, benefits, and even third-party apps like Slack and Microsoft 365—all within 90 seconds.

Based in San Francisco, CA, Rippling has raised $1.4B+ from the world’s top investors—including Kleiner Perkins, Founders Fund, Sequoia, Greenoaks, and Bedrock—and was named one of America's best startup employers by Forbes.

About the role

This role is highly cross-functional. You'll partner closely with our brand, content, performance marketing, analytics, marketing operations, SDRs, and sales teams to help Rippling win. Your initiatives will directly affect LTV and net dollar retention, which have a huge impact on Rippling's enterprise value.

Responsibilities

• Own cross-sell pipeline numbers for our Global product suites and target account activation metrics. You are the senior point-person accountable for Global XS growth.
• Develop and lead the strategy for integrated marketing campaigns across channels — webinars, ebooks, paid ads, field events, direct mail, ABM, PLG initiatives, and outbound sales activations. Identify repeatable, scalable campaigns and project manage scaling them across international geos.
• Drive end-to-end campaign execution — define audiences and triggers, manage copy and creative development, launch, test, and iterate. Build and scale evergreen, trigger-based programs and multi-touch nurture campaigns, continuously optimizing budget allocation to high-ROI channels.
• Collaborate with content, brand, product marketing, performance marketing, sales, SDRs, analytics, and marketing ops to develop, execute, and optimize campaigns — and drive cross-functional alignment on shared priorities.
• Report on performance to leadership and stakeholders. Proactively surface insights, flag what's working and what isn't, and keep the organization aligned on progress against targets.

Requirements

• 7+ years of experience in a fast-paced, analytical role — strategy, operations, product management, or growth — with a proven track record of driving measurable business impact in a B2B/SaaS hyper-growth environment.
• Exceptional data and analytical skills. You translate both quantitative data (SQL, Excel) and qualitative observations into clear, actionable business strategy. Data is how you think, not just how you report.
• A business-first mindset. You think in terms of revenue, pipeline, and retention — and can quickly learn and apply marketing channels (paid ads, webinars, direct mail, ABM, lifecycle email) as tools to hit those business outcomes.
• Bias to action and end-to-end ownership. You execute flawlessly (directly and via others), take your projects across the finish line, and constantly try new ideas. You dive deep into signals to find challenges and solutions, pivot when things don't work, and scale fast when they do.
• Superb cross-functional collaboration and communication skills. You drive initiatives that span marketing, sales, revops, engineering, product, and marketing ops — and you communicate clearly enough to align and mobilize all of them.
• A hacker's mentality with structured problem-solving skills. You break down ambiguous problems into solvable components and combine creativity with analytical rigor to find the right answer.

Qualifications

• Master's degree in Marketing, Business Administration, or related field.
• Experience in B2B/SaaS marketing, preferably in a growth-focused role.
• Strong understanding of digital marketing channels and technologies.
• Proven ability to manage and optimize marketing campaigns.
• Excellent project management and organizational skills.

Skills

• Data analysis and reporting
• Strategic planning and execution
• Collaboration and cross-functional teamwork
• Project management
• Communication and presentation skills

Benefits

• Competitive salary + benefits + equity
• Flexible work schedule
• Health insurance
• Retirement plan
• Professional development opportunities

Pay

• Salary range: 126,000 - 210,000 USD per year (US Tier 1)

Schedule

• Office-based employees must work at least three days a week.

Contact

To request a reasonable accommodation, please email accommodations@rippling.com.

Rippling highly values having employees working in-office to foster a collaborative work environment and company culture.