Senior Global Product Marketing Manager, Consumer Digital

This role will drive marketing initiatives focused on growth, customer acquisition, brand performance, and measurable demand creation in the healthcare space. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements.

Responsibilities

• Conduct in-depth market analysis to identify trends, customer needs, and competition
• Develop competitive pricing and optimal placement strategies for products
• Create comprehensive go-to-market plans that detail positioning and target audience
• Monitor product performance throughout the lifecycle and implement enhancements based on key metrics
• Foster alignment across product, marketing, and revenue teams for cohesive marketing approaches
• Collaborate with various departments to integrate customer feedback into strategies
• Utilize project management skills to ensure timely and quality delivery of marketing initiatives

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field (MBA preferred)
• Minimum of 8 years of experience in product marketing, preferably in the consumer tech or healthcare sector
• Proven experience leading growth for consumer brands and digital products in global markets
• Strong analytical and strategic thinking skills, able to translate insights into actionable strategies
• Excellent communication and presentation skills, capable of articulating complex concepts clearly and persuasively
• Demonstrated leadership abilities with a track record of successful cross-functional team management

Benefits

• Comprehensive medical, vision, dental, and life insurance
• Flexible time off and paid holidays, including generous leave for new parents
• 401(k) retirement plan with employer contributions
• Employee Stock Purchase Plan (ESPP) for investment opportunities
• Tuition assistance for professional development

Pay

$144,000 – $180,000 annually

Location: Remote - US based candidates only, no visa sponsorship available