Senior Field Marketing Specialist

Responsibilities

• Partner with business units to define marketing priorities and coordinate quarterly plans
• Collaborate with key stakeholders to develop articulate and launch technology offerings
• Activate targeted marketing campaigns to drive marketing qualified leads (MQLs)
• Test, measure, and optimize campaigns while reporting and following leads through the sales process
• Identify optimal marketing channels — including events, analyst relations, social media, and sales tools — to reach target audiences
• Research and monitor the competitive market to inform strategy
• Develop sales kits to accelerate the growth of existing accounts
• Support case study development to highlight client successes

Requirements

• Minimum 3 years of experience in a marketing, field marketing or demand generation role
• Proficiency with common platforms for campaign tracking, analytics, marketing automation and segmentation
• Strong interpersonal skills with the ability to collaborate with stakeholders and form productive working relationships across geographies
• Clear communication to articulate technical concepts to diverse audiences
• Experience with complex projects in a high-volume business setting
• Proactive approach that demonstrates flexibility and resourcefulness in ambiguity
• High level of accuracy, attention to detail and organizational skills
• Bachelor's degree in communications, marketing or English

Nice to Have

• Experience in marketing AI, generative AI or enterprise cloud services
• Background in global B2B technology marketing

Qualifications

Commensurate with experience.

Skills

Technically fluent and creative with strong project management and writing skills, as well as comprehensive end-to-end campaign management experience.

Benefits

• Medical, Dental and Vision Insurance (Subsidized)
• Health Savings Account
• Flexible Spending Accounts (Healthcare, Dependent Care, Commuter)
• Short-Term and Long-Term Disability (Company Provided)
• Life and AD&D Insurance (Company Provided)
• Employee Assistance Program
• Unlimited access to LinkedIn learning solutions
• Matched 401(k) Retirement Savings Plan
• Paid Time Off
• Legal Plan and Identity Theft Protection
• Accident Insurance
• Employee Discounts
• Pet Insurance
• Employee Stock Purchase Program

Pay

$60,000 - $80,000

Schedule

TBD