Senior Field Marketing Manager, Middle East & Africa
WEKA · United States · 3 wk ago
RemoteRemoteMarketing$375/hrFull-time
About the role
The role is based remotely from Dubai.
Responsibilities
- Develop and execute regional and partner marketing strategies, campaigns, and events tailored to MEA markets and audiences.
- Drive brand awareness and market presence across priority MEA geographies, including Gulf states, South Africa, and emerging growth markets.
- Plan and manage field and partner event programmes—from regional trade shows and customer roundtables to hosted executive briefings—end to end.
- Oversee regional marketing budgets, ensuring efficient allocation and clear return on investment.
- Lead pre- and post-event communications, including invitations, follow-up campaigns, and pipeline acceleration plays.
- Track programme performance, analyse results, and deliver regular reporting, dashboards, and actionable insights to stakeholders.
- Own and manage relevant Salesforce campaign processes to ensure accurate attribution and pipeline visibility.
- Implement scalable programme management practices that can grow with the business.
- Collaborate with sales, product marketing, and cross-functional teams globally to align on goals, messaging, and priorities.
- Build and manage relationships with regional partners, channel teams, distributors, and strategic alliances.
- Ensure all activities comply with regional legal, cultural, and regulatory standards.
Qualifications
- Bachelor’s degree in marketing, business, or a related field.
- Proven experience in B2B field and/or partner marketing with demonstrated pipeline impact—ideally 6+ years.
- Hands-on experience marketing in MEA markets; deep understanding of regional business culture, buyer behaviours, and go-to-market nuances.
- Excellent communication, organisation, and project management skills.
- Data-driven mindset with the ability to interpret performance data and translate insights into action.
- Ability to thrive in fast-paced, ambiguous environments and manage multiple competing priorities.
- Experience managing budgets and engaging senior stakeholders across sales and marketing functions.
- Proficiency with marketing automation, analytics, and CRM tools; Salesforce experience strongly preferred.
- Willingness to travel regularly across the MEA region.
Skills
- Strong communication and interpersonal skills.
- Ability to work independently and as part of a team.
- Knowledge of marketing automation and CRM tools.
- Experience with Salesforce.
Benefits
- Flexible remote work option.
- Competitive compensation package.
- Health and wellness benefits.
- Professional development opportunities.
- Employee recognition programs.
Pay
Salary range: $80,000 - $120,000 annually.
Schedule
Full-time, remote position.