Senior Event Marketing Associate

What You'll Do

• Lead the execution of ZS-produced and sponsored events from ideation and planning through onsite management and post-event reporting
• Position yourself as a trusted partner to marketing and business stakeholders
• Build and maintain detailed project plans, drive cross-functional alignment, and conduct regular stakeholder touchpoints while proactively identifying and escalating risks to ensure events meet established KPIs
• Collaborate with SMEs and the Growth Marketing team to align event content and experiences with audience needs and experiential best practices
• Partner with content, design, web, and demand generation teams to ensure cohesive event assets, messaging, and execution
• Work with Growth Marketing to develop and implement promotional strategies, including email campaigns, landing pages, internal communications, and paid media, to meet registration and engagement goals
• Manage and optimize event registration processes using Cvent, ensuring seamless attendee experience and accurate data capture
• Manage vendor relationships, negotiate contracts, and support end-to-end budget tracking and reconciliation
• Travel onsite to oversee logistics, production, and stakeholder experience, ensuring smooth execution and high satisfaction
• Develop post-event evaluations and data-driven reports, including attendee insights, KPI performance, and recommendations for continuous improvement
• Contribute to innovation by recommending new formats, technologies, and creative approaches to elevate the attendee experience and operational efficiency

What You'll Bring

• Bachelor’s degree
• 5+ years of experience planning and managing business marketing events (i.e., conferences, digital events, trade shows, webinars, roundtables) preferably in a B2B setting and product
• High level of proficiency with Microsoft Office Suite applications including Word, Excel, PowerPoint, and Outlook
• Strong project management skills
• Strong problem-solving skills: self-motivated and independent
• Effective when working in a collaborative environment and successful and developing strong working relationships
• Excellent writing, communication and presentation skills
• Strong organization and attention to detail
• Able to manage multiple simultaneous projects and meet deadlines
• Experience working with senior business leaders and managing multiple stakeholders
• Ability to travel approximately 20% (more during peak event seasons)

Preferred

• CMP, Cvent platform
• Preferred office locations: Hybrid in our Chicago, IL office

How you’ll grow

• Cross-functional skills development & custom learning pathways
• Milestone training programs aligned to career progression opportunities
• Internal mobility paths that empower growth via s-curves, individual contribution and role expansions

Perks & Benefits

• Comprehensive total rewards package that supports your health and well-being, financial future, time away, and professional development
• Skills-building programs
• Multiple career progression paths
• Internal mobility paths that empower growth via s-curves, individual contribution and role expansions

Travel

• Travel is a requirement at ZS for client facing ZSers; business needs of your project and client are the priority.
• While some projects may be local, all client-facing ZSers should be prepared to travel as needed.
• Travel provides opportunities to strengthen client relationships, gain diverse experiences, and enhance professional growth by working in different environments and cultures.