Senior Director, Growth Marketing

About the role

The Senior Director of Growth Marketing will lead the teams and programs responsible for demand generation, account-based marketing (ABM), expansion/install base/lifecycle marketing, web, and digital marketing. They will build and scale a rapidly growing business to drive pipeline, accelerate sales cycles, and reinforce leadership in the revenue orchestration market.

Responsibilities

• Develop and execute integrated marketing strategies to drive measurable revenue growth across multiple personas, industries, and products.
• Lead and manage cross-functional teams to deliver high-quality marketing campaigns and initiatives.
• Drive account-based marketing efforts to target key accounts and increase sales opportunities.
• Oversee lifecycle marketing programs to nurture leads and improve customer retention.
• Manage web and digital marketing efforts to optimize online presence and engagement.
• Measure and analyze campaign performance using analytics tools to inform continuous improvement.
• Collaborate with sales and product teams to align marketing efforts with business goals.
• Build and maintain strong relationships with key stakeholders across the organization.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or related field.
• Proven track record of successfully leading and scaling marketing teams to achieve business objectives.
• Experience in demand generation, ABM, and lifecycle marketing.
• Strong understanding of digital marketing channels and technologies.
• Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams.
• Ability to develop and implement comprehensive marketing strategies and campaigns.
• Experience working in fast-paced, entrepreneurial environments.

Qualifications

• Minimum 8 years of relevant experience in marketing, preferably in a B2B environment.
• Proven ability to lead and mentor a team of marketers.
• Experience with CRM systems and marketing automation tools.
• Strong analytical skills to interpret data and make informed decisions.
• Ability to adapt quickly to changing priorities and deadlines.

Skills

• Strategic thinking and problem-solving skills.
• Effective communication and presentation skills.
• Project management and organizational skills.
• Leadership and team-building abilities.

Benefits

• Flexible time off
• 401(k) plan
• Medical, dental, and vision coverage
• Paid parental leave
• Infertility/assisted reproductive services benefit
• Employee referral bonuses
• Snacks and beverages in the office
• Fun events to celebrate diversity and inclusion
• Employee resource groups

Pay

Competitive salary commensurate with experience.

Schedule

Full-time position.