Senior Associate, Programmatic
About the role
KINESSO is a technology‑driven performance marketing agency within IPG Mediabrands, offering end‑to‑end planning, optimization, analytics, AI, and experimentation for clients across e‑commerce, social platforms, and curated marketplaces. The Programmatic department serves as the hands‑on platform experts, executing and stewarding campaigns. The Senior Associate is accountable for the performance and pacing of assigned brands, customizing departmental standards and processes to meet client needs, and acting as the escalation point and expert on complex setup, optimization, and platform nuances across platforms such as DV360, Google Ads, The Trade Desk, Roku, Vistar, Facebook, and Snapchat. The role also involves team mentorship and both internal and external communication.
Responsibilities
- Assist with execution and day‑to‑day management of a portion of client assignments, leveraging specialized or technical knowledge.
- Understand the variety of vendors and their full value proposition.
- Manage vendor relationships and conversations single‑handedly.
- Provide recommendations to customers.
- Support client relationships, host kickoff calls, and own campaign planning.
- Conduct ad‑hoc/custom reporting for deep‑dive analytics or agency requests.
- Design and deliver performance updates, business reviews, new audience‑based addressable solutions, and growth opportunity presentations to key agency and client contacts.
- Work under moderate direction within significant limits and authority on higher‑complexity assignments.
- Demonstrate knowledge and skills across product and industry domains.
- Solve complex problems, bring fresh perspectives to existing solutions, and exercise judgment based on analysis of multiple information sources.
- Interact directly with clients/agency contacts and provide informal guidance, training, and assistance to lower‑level associates and other functional areas.
Required Skills and Experience
- Basic knowledge of technology or measurement ad‑tech solutions, including platforms.
- Basic knowledge and skills in data analysis.
- Confidence collaborating with others.
- Experience with project or account management.
- Strong communication skills; clear and succinct communication.
Desired Skills and Experience
- Experience seeking out and curating new business relationships or solutions, and developing solutions using new or existing processes.
- Experience building teams, providing mentorship, and navigating management up, down, and laterally.
- Strong ability to anticipate, recognize, and clearly define problems, using systematic analysis to weigh alternatives and propose solutions.
- Experience managing existing business relationships, partnerships, and alliances internally and externally.
- Ability to assess and rank issues and tasks in order of importance for taking action.
Benefits
- Medical coverage
- Dental coverage
- 401(k) plans
- Flex spending accounts
- Life insurance
- Disability insurance
- Employee discount program
- Employee stock purchase program
- Paid family benefits
Pay
$70,000 – $75,000
Schedule
Minimum three days per week in the office, with the expectation that the requirement may increase to five days over time.