Senior Associate Brand Marketing

About the role

We are looking for a highly motivated Senior Associate to support the implementation and operationalization of the Brand Building the Nestlé Way (BBNW) framework at Nestlé USA. This role is part of the Center for Demand Generation, our Center of Excellence for Marketing and Commercial Excellence. As a member of the BGS team, you will help ensure consistent execution of brand planning tools and processes, support cross‑functional collaboration, and contribute to the continuous improvement of brand‑building capabilities. You will play a key role in analyzing brand performance data, identifying trends, and supporting data‑driven decision‑making for brand growth. This position is not eligible for Visa Sponsorship.

Primary Responsibilities

• Assist in deploying BBNW tools and processes across divisions, ensuring consistency and accuracy.
• Help manage budgets and third‑party vendor relationships, track timelines/deliverables, and support cross‑functional meetings and workshops.
• Collect, analyze, and synthesize quantitative and qualitative data to uncover trends, diagnose issues, and support strategic brand recommendations.
• Assist in designing and executing consumer research (e.g., surveys, interviews) and interpreting syndicated data sources (e.g., POS, panel data).
• Develop dashboards and reports to communicate findings to cross‑functional teams.
• Work closely with brand teams, commercial leads, and the BGS team to ensure smooth adoption of processes.

Requirements

• Bachelor’s degree and 3–5 years of experience in marketing, brand strategy, analytics, or project coordination (CPG experience preferred).
• Strong analytical thinking and problem‑solving skills.
• Experience with data analysis, including proficiency in Excel (pivot tables, advanced formulas); familiarity with data visualization tools (e.g., Power BI, Tableau) is preferred.
• Experience with consumer research methods and syndicated data sources is a plus.
• Strong organizational skills and attention to detail.
• Ability to manage multiple tasks and deadlines in a fast‑paced environment.
• Project management experience, including budget tracking, timeline tracking, and third‑party vendor coordination (preferred).
• Proficiency in Microsoft Office (Excel, PowerPoint, Word); familiarity with consumer research tools is a plus.
• Strong written and verbal communication skills.
• Collaborative mindset and willingness to learn from cross‑functional teams.

Pay

Salary range: $140,000 – $160,000 per year. Bonus eligibility: Yes. The pay range is a good‑faith estimate; final compensation may vary based on knowledge, skills, abilities, and geographic location. It is not typical for an individual to be hired at the top of the range.

Benefits

Nestlé offers a competitive total rewards package, including performance‑based incentives, a 401(k) with company match, healthcare coverage, and a broad range of other benefits. Incentives and benefit packages may vary depending on the position. More details are available at Nestlé US Benefits.