Senior Art Director, Social and Content
for section headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule.
We need to include sections only when posting has real specific content. So we need to decide which sections to include.
We have:
- About the role: The intro paragraph describing company and role. Could be "About the role". Use About the role
then
with that prose. - Responsibilities: There's a "Responsibilities Include But Are Not Limited To" list. Use
Responsibilities
then- each bullet.
- Requirements: There's "Required Qualifications". Could be "Requirements" or "Qualifications". The instruction says use headings like Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We have both Required Qualifications and Preferred Qualifications. Could combine into Requirements (required) and maybe Qualifications (preferred) or Skills. But we need to avoid thin sections. Let's think: We could have a section "Requirements" for required qualifications, and maybe "Preferred Qualifications" as a subsection? But only allowed headings are those listed; we could use "Qualifications" for preferred? Or we could combine required and preferred into one "Qualifications" section with sub-bullets? But we need to preserve all substantive info. Could do two sections: "Requirements" (required) and "Preferred Qualifications" (maybe treat as "Qualifications"?). However the instruction says use those headings; we can still add other headings? It says "Use
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." The e.g. suggests those are examples, not exclusive list. Probably we can use those headings; we can also add others if needed but better to stick to those. We have required qualifications and preferred qualifications; we could put required under "Requirements" and preferred under "Qualifications". That seems fine. - Skills: Could extract from responsibilities or qualifications like proficiency in Figma, Adobe CC, etc. But we already have those in qualifications. Might be redundant. Better to not create a Skills section if it would be thin. We'll skip Skills. - Benefits: There's a benefits paragraph. Use
Benefits
then. - Pay: There's pay range. Use
Pay
thenwith pay range details. - Schedule: There's location hybrid, anticipated weekly hours 40, time type full time. Use
Schedule
thenwith location, hours, time type. We must not include boilerplate like EEO, scam warning, application instructions, cookie/navigation, etc. Remove those. We must preserve all substantive information. Ensure we don't omit details like portfolio link required, etc. Let's extract content. About the role: The first paragraph: "We’re building a world of health around every individual — shaping a more connected, convenient and compassionate health experience. At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger – helping to simplify health care one person, one family and one community at a time. We're seeking a Senior Art Director, Social & Content to join Heart Haus, the internal creative agency for CVS Health. This role is ideal for a creative who combines strategic thinking, strong conceptual skills, and exceptional hands-on design expertise. The successful candidate will develop breakthrough ideas, create engaging content experiences, and help evolve the brand across social, digital, and emerging platforms. The ideal candidate is plugged into culture, consumer behavior, emerging technologies, and evolving social trends. They are naturally curious, digitally fluent, and actively explore AI-powered tools and new creative approaches to enhance innovation, efficiency, and impact." We can keep that as prose. Description: There's a "Description" heading then paragraph about Senior Art Director develops innovative... We could incorporate that into About the role or maybe separate? But we already have About the role covering similar. To avoid duplication, we could merge. But we must preserve all substantive info; merging is okay as long as we don't lose info. The Description paragraph adds details: works with Creative Directors, Writers, etc. We'll include that in About the role paragraph. Responsibilities: list bullet points. Let's list them exactly: - Develop strategic, insight-driven creative concepts for social, digital, content, and integrated marketing campaigns. - Design and execute high-quality creative assets across social media, video, presentations, and other digital channels. - Create scalable content systems, templates, and design frameworks that enable efficient content production across teams. - Translate marketing objectives, audience insights, and brand strategies into compelling visual storytelling. - Serve as both a conceptual creative lead and hands-on designer throughout the creative development process. - Partner closely with writers and art directors to develop integrated ideas and cohesive campaign experiences. - Collaborate with Marketing Strategy, Brand, Social Media, Digital Experience, Clinical, Legal, and Accessibility teams to ensure creative meets business and stakeholder requirements. - Present creative concepts, rationale, and recommendations confidently to stakeholders at multiple levels of the organization. - Stay current on platform trends, emerging social behaviors, creator content, and best practices across major social and digital channels. - Leverage AI-powered design and creative tools to enhance ideation, content creation, production efficiency, and workflow optimization. - Ensure all work aligns with CVS Health brand standards, accessibility requirements, and design best practices. - Support innovation initiatives, testing opportunities, and new content formats to advance CVS Health's digital and social presence. We'll put each as
- .
Required Qualifications: list bullet points.
Let's extract:
- Strong portfolio showcasing conceptual campaign thinking and high-quality execution across digital and social channels. Portfolio link required for consideration.
- Minimum of 5-7+ years of experience in art direction, visual design, social creative, or integrated marketing.
- 2+ years’ operating in a senior-level creative role with responsibility for leading projects independently.
- Proven ability to develop breakthrough creative ideas and translate them into effective, polished executions.
- Exceptional understanding of social media platforms, content behaviors, and audience engagement strategies.
- Strong visual storytelling, typography, layout, composition, and design system expertise.
- Proficiency in Figma, Adobe Creative Cloud (Photoshop, Illustrator, InDesign, After Effects), and presentation design.
- Familiarity with creator content, influencer marketing, and social content ecosystems.
- Experience building social design systems, content playbooks, or scalable content frameworks.
- Strong strategic thinking and creative problem-solving abilities.
- Ability to balance concept development with hands-on execution.
- Exceptional communication, collaboration, and presentation skills.
- Experience working within fast-paced environments and managing multiple priorities simultaneously.
- Willingness to embrace and incorporate AI-enabled creative tools into daily workflows.
- Experience working within enterprise workflows and governance models including Figma, Workfront, and Microsoft 365.
Preferred Qualifications:
- Experience working within large, complex enterprise organizations.
- Background in healthcare, retail, or e-commerce communications
- Experience with motion design, short-form video, and content creation for social platforms.
- Familiarity with marketing resource management platforms such as Workfront.
Education:
- High School Diploma or GED required.
- Bachelor's Degree preferred in Graphic Design, Visual Communications, Advertising, Interactive Design, Fine Arts, or related discipline, or equivalent combination of education and experience.
Location/Hybrid: "Hybrid (2-3 days per week)Office: Wellesley, MA or Woonsocket, RI Anticipated Weekly Hours 40 Time Type Full time"
Pay Range: "The Typical Pay Range For This Role Is $66,330.00 - $145,860.00 This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above."
Benefits: "Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong. Great Benefits For Great People We take pride in offering a comprehensive and competitive mix of pay and benefits that reflects our commitment to our colleagues and their families. This full‑time position is eligible for a comprehensive benefits package designed to support the physical, emotional, and financial well‑being of colleagues and their families. The benefits for this position include medical, dental, and vision coverage, paid time off, retirement savings options, wellness programs, and other resources, based on eligibility. Additional details about available benefits are provided during the application process and on Benefits Moments."
We should strip fluff like "Our people fuel our future..." maybe keep benefits description. But we need to preserve substantive info: benefits include medical, dental, vision coverage, paid time off, retirement savings options, wellness programs, other resources based on eligibility. Also mention that details provided during application process and on Benefits Moments. We'll keep that.
We must remove boilerplate like EEO, scam warning, application instructions, cookie/navigation, legal, etc. Also remove "Qualified applicants with arrest or conviction records will be considered..." that's EEO; remove. Also remove "We anticipate the application window for this opening will close on: 09/30/2026" - that's application instruction; remove.
Now construct HTML.
We'll have:
About the role
... combined intro + description ...
Responsibilities
- ...
Requirements
- ... required qualifications ...
Qualifications
- ... preferred qualifications ...
Education
- ... education ...
Benefits
... benefits ...
Pay
... pay range ...
Schedule
... location, hours, time type ...
We must not repeat job title as heading; we didn't. Check for any placeholder text like "commensurate with experience" etc. Not present. Make sure we don't include any markdown fences. Now craft the HTML. Let's write the About the role paragraph: combine the intro and description. Intro: "We’re building a world of health around every individual — shaping a more connected, convenient and compassionate health experience. At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger – helping to simplify health care one person, one family and one community at a time. We're seeking a Senior Art Director, Social & Content to join Heart Haus, the internal creative agency for CVS Health. This role is ideal for a creative who combines strategic thinking, strong conceptual skills, and exceptional hands-on design expertise. The successful candidate will develop breakthrough ideas, create engaging content experiences, and help evolve the brand across social, digital, and emerging platforms. The ideal candidate is plugged into culture, consumer behavior, emerging technologies, and evolving social trends. They are naturally curious, digitally fluent, and actively explore AI-powered tools and new creative approaches to enhance innovation, efficiency, and impact." Description paragraph: "The Senior Art Director develops innovative, audience-centric creative across social media, digital marketing, content ecosystems, video, and integrated campaigns. Working closely with Creative Directors, Writers, Marketing Strategy, Social Marketing, Production, and Brand teams, this role transforms business objectives and audience insights into compelling creative