Senior Art Director, Social

Social First Ideas

You’ll create social-first ideas people actually want to watch, built to drive clicks, conversions, and measurable performance.

What You’ll Do

• Translate campaign strategies into platform-native storytelling, hooks, formats, and short-form video concepts.
• Lead editors, motion designers, and creators through execution while defining campaign visual direction.
• Build scalable creative systems and repeatable content formats across channels and audiences.
• Partner with marketing and paid media teams to test, iterate, and optimize creative performance.
• Use cultural insights, AI tools, and performance data to improve creative output and campaign results.

What You’ll Bring

• At least 5 years of experience in creative, art direction, or social content development.
• Strong conceptual thinking with experience creating high-performing paid social campaigns.
• Deep understanding of storytelling, pacing, and audience attention across short-form video platforms.
• Experience collaborating with editors, designers, creators, and cross-functional marketing teams.
• Proficiency in Adobe Creative Suite and working knowledge of Premiere, After Effects, CapCut, or similar tools.
• A portfolio showcasing performance-driven creative work, strong visual judgment, and social-first thinking.

About the Role

Join Our Team
We’re a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don’t worry, we’ll guide you through the process if this is relevant to your role.

Pay & Benefits

The US base salary range for this full-time position is 97,900.00 USD - 122,400.00 USD, plus bonus, equity, and benefits as applicable.