Senior Analyst, Brand Analytics
About the role
This role is based at our corporate office in McLean, VA. As Senior Analyst, Brand Analytics, you will support Hilton’s Customers, Brands, Marketing, Digital, Revenue, and Strategy organizations, with special support for the executive leadership team. You will report to the Senior Manager, Brand Analytics and focus on projects such as new brand creation, brand initiative launches, and brand performance analysis, alongside monthly and quarterly reporting and competitive benchmarking.
Responsibilities
- Conduct analysis to identify business opportunities for the Brands organization, leveraging Tableau, MicroStrategy, Excel, SQL, R, and Alteryx.
- Develop presentations and reporting that drive change and performance improvement.
- Build standard reporting, dashboards, and metrics in MicroStrategy, Excel, and Alteryx, ensuring alignment between Brands and Commercial organizations; partner with data architecture and BI teams on requirements gathering through delivery.
- Multitask across the Brands organization, prioritizing initiatives while recognizing brand-specific nuances.
- Analyze P&L data across brands to identify Owner Profitability opportunities.
How You’ll Collaborate
- Integrate with Brand organization teams to deliver analytics and actionable insights.
- Support the Senior Manager of Brand Analytics and the VP of Customer Insights & Analytics on initiatives including the Quarterly Business Review for Hilton’s Executive Committee.
Projects You’ll Own
- Brand or brand division-level analysis that supports Hilton brands’ performance, competitive advantage, and growth opportunities.
- Quarterly Comparison Review reporting, including performance comparisons for Hilton against the industry and competitors.
Minimum Qualifications
- Three (3) years of professional work experience in an Analytics function.
- Advanced experience with Tableau, SQL, R or Python.
- Advanced experience with Microsoft Excel (pivot tables, vlookups, etc.).
- Experience creating leadership-ready presentations in PowerPoint.
- Hybrid schedule from McLean, VA.
Nice to Have
- Alteryx and MicroStrategy experience.
- Hospitality experience.
About Us
Join an award-winning workplace culture at Hilton. As a global leader in hospitality, we’ve welcomed more than 3 billion guests worldwide while staying true to our founding vision: to fill the earth with the light and warmth of hospitality. Our award-winning culture has earned us repeated recognition on the World’s Best Workplaces list by Great Place to Work and Fortune. With a suite of world-class brands and a company-wide commitment to providing the best stay for every guest, we’re setting new standards for the future of travel.
About the Team
How we’ll help you thrive.