Senior Account Manager
MA+ Group · New York, United States · 2 days ago
On-siteAdvertisingFull-time
Key Responsibilities
- Client Management
- Act as the primary contact for brand managers, maintaining and nurturing trusted relationships.
- Understand client objectives, challenges, and target audiences, translating them into clear creative briefs.
- Set and manage client expectations, ensuring alignment with campaign strategy, timelines, and budgets.
- Conduct regular status meetings, presentations, and performance reviews with clients.
- Identify opportunities to grow client accounts and upsell additional services or campaigns.
- Campaign Leadership & Delivery
- Lead the successful delivery of integrated campaigns across social, digital, experiential, influencer, production, and content.
- Partner closely with Strategy, Creative, Production, and Talent teams throughout project development.
- Ensure work is creatively ambitious while remaining commercially viable.
- Oversee project workflows from briefing through production, launch, and reporting.
- Review work before client presentation to ensure exceptional quality and attention to detail.
- Manage multiple projects simultaneously while maintaining consistently high standards.
- Commercial & Financial Management
- Own project budgets from estimation through reconciliation.
- Prepare scopes of work, cost estimates, and timing plans.
- Monitor profitability and proactively manage project margins.
- Negotiate budgets, deliverables, and timelines with clients, suppliers, and production partners.
- Forecast revenue and resource requirements across accounts.
- Identify commercial risks early and implement solutions before they impact delivery.
- Team Collaboration and Leadership
- Lead internal project teams across departments, ensuring clarity, accountability, and momentum.
- Mentor and develop Account Executives and Account Managers, providing regular coaching and feedback.
- Foster a collaborative, positive, and solutions-focused team culture.
- Support Business Directors with account planning, resource management, and team development.
- Escalate issues appropriately while remaining solutions-oriented and calm under pressure.
- Bachelor’s degree in Marketing, Communications, Advertising, or a related discipline.
- 5+ years’ experience within a creative, social, integrated, or communications agency.
- Proven experience managing complex client relationships and integrated marketing campaigns.
- Strong commercial acumen with experience managing budgets, profitability, and forecasting.
- Excellent project management and organisational skills with the ability to manage multiple priorities simultaneously.
- Exceptional written and verbal communication skills.
- Strong presentation and stakeholder management experience.
- Excellent negotiation, problem-solving, and decision-making abilities.
- Comfortable working in a fast-paced, entrepreneurial environment.
- Experience leading global or regional brand accounts.
- Experience across integrated campaigns spanning social, influencer, digital, experiential, and production.
- Familiarity with creator marketing, talent partnerships, and social-first content production.
- Experience managing high-value production budgets and multiple agency partners.
- Demonstrated success in growing client accounts through strategic thinking and commercial opportunities.
- Passion for culture, luxury, fashion, entertainment, and lifestyle brands.