Senior Account Executive, Travel + Hospitality
About the role
Orchestra is seeking a Senior Account Executive to join our team. You will lead daily client relations, plan and execute day-to-day project deliverables, support and lead client teams and conceptualize strategies, pitches and media placements. This person will work closely with client leads and internal staff, delegating to peers and junior staff and develop and advance strategy with senior leaders.
About the Orchestra Travel Team
The growing Travel + Hospitality team works on some of the most coveted destinations and award-winning hospitality brands and attractions around the globe. Our clients cross all sectors of travel and hospitality, spanning international destinations and airlines to hotel brands and design-forward boutique properties, including Los Angeles Tourism, New Zealand Tourism, Marriott International Distinct Select Brands, Singapore Airlines, Bunkhouse Hotels, Trailborn Hotels & Resorts, INNESS, MOLLIE Aspen, SUMMIT One Vanderbilt and more.
Accountabilities and Qualifications
- Serve as a day-to-day point of contact for clients
- Use your knowledge of the media landscape to develop strategic and creative opportunities to promote clients and generate earned media/influencer coverage
- Foster existing and develop new meaningful relationships with reporters, editors and influencers
- Lead outreach and maintain influencer/creator relationships to ensure smooth collaborations with clients
- Write and edit persuasive external and internal documents such as press releases, op-eds, fact sheets, talking points and communications plans
- Draft and develop content that can be leveraged for both earned media and owned-channels, including LinkedIn, Instagram and other online platforms
- Secure and supervise media interviews, broadcast shoots and on-property press trips
- Concept, secure and assist with execution of events and partnerships
- Absorb and assist with planning and execution of influencer-facing events such as property tours, curated dinners, and launch events
- Participate in business development opportunities
- Manage internal client teams and mentor junior staff
Essential Skills
- A minimum of 4 years of experience in media relations for clients in the travel, lifestyle, hospitality and culinary industries
- Outstanding project management skills, with the ability to prioritize work streams and track progress across multiple teams
- Ability to multitask, handle multiple projects at once, work quickly and meet deadlines in a fast-paced environment with high attention to detail
- Demonstrated relationships with reporters and strong news sense
- Able to communicate clearly and effectively, both verbally and in writing, with varying levels of staff, clients, the media, etc.
- Able to work with a team to meet group objectives
- Confident communications skills to support with direct client communications via phone, email, video call and in-person meetings
- A positive attitude and willingness to experiment with new tactics or platforms that support client objectives
Pay and Benefits
Salary range (commensurate with experience and skills): $70,000-$90,000
#LI-KM1
#LI-Hybrid