Search Performance Manager [AQ-12364]
About the Opportunity
Join a leading, fast-paced sales organization at the forefront of retail media growth, where your expertise will directly contribute to shaping the future of digital advertising for top-tier suppliers. This is an unparalleled opportunity to drive significant revenue growth and product innovation within a dynamic environment.
Are you a strategic thinker with a passion for paid search and a knack for maximizing ROI? We are seeking a talented individual to step into a pivotal role, where you will become the trusted advisor for first-party suppliers, guiding their search campaigns to unprecedented success. You will not just manage campaigns; you will be instrumental in fostering product improvements, enhancing supplier satisfaction, and driving the strategic growth of our retail media offerings. This is your chance to make a tangible impact, working collaboratively across sales, account management, and ad tech teams to deliver actionable insights and cultivate lasting partnerships.
Responsibilities
- Monitor the performance of sponsored retail media campaigns and implement sophisticated optimization strategies to maximize return on investment (ROI) and boost advertiser satisfaction.
- Conduct in-depth analysis of sponsored search performance using advanced analytics tools and internal dashboards, tracking key metrics and providing actionable optimization recommendations.
- Identify emerging domain, brand, category, and campaign trends to support incremental budget requests from suppliers, ensuring sustained investment and growth.
- Cultivate and own relationships with senior client stakeholders, driving high satisfaction, ensuring advertiser retention, and minimizing churn.
- Define and refine performance and optimization processes, develop best-practice guidelines, and maintain a comprehensive knowledge base for both internal and external use.
- Collaborate closely with Account Managers, Campaign Managers, and platform partners to align on business plan objectives and achieve exponential growth for search products.
- Oversee account performance to ensure accurate billing, precise forecasting, and robust pipeline growth.
Requirements
- In-depth understanding of the paid search landscape, including keyword bidding strategies, budget cap management, and retail media search platforms.
- Strong quantitative skills with advanced proficiency in data analytics tools, capable of translating complex data sets into actionable strategies and clear performance reports.
- Proven ability to craft strategic presentations and translate technical performance data into compelling, client-friendly strategic recommendations.
- Bachelor’s degree in Business, Analytics, Statistics, or a related field.
- 3+ years of experience in the advertising industry with a focus on paid search, retail search, e-commerce, or directly related experience.
- Technical proficiency with search platforms (e.g., Google Ads, Bing, Amazon), analytics tools (e.g., Tableau, Excel), and API/Self-Serve platforms.
- Ambitious self-starter with an entrepreneurial spirit, strong attention to detail, and a relentless focus on delivering high-quality results.
- Exceptional interpersonal skills with a proven track record of cross-functional collaboration and adeptly managing client relationships.
Benefits
Eligible talent get access to amazing benefits including:
- Subsidized health, vision, and dental plans.
- Paid sick leave.
- Retirement plans with a match.
- Free online training through Aquent Gymnasium.
About Aquent Talent
Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.
Client Description
A global retailer that prioritizes the customer experience in an omnichannel capacity. Culture, diversity, equity, and inclusion are a main focus when hiring. Culture is one of its core values, and they are looking for like-minded individuals who are also interested in disrupting the retail and eCommerce space.