Search Performance Manager [AQ-11609]
Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands. This role is with a global retailer that prioritizes the customer experience in an omnichannel capacity, with a strong focus on culture, diversity, equity, and inclusion.
About the role
As a Search Performance Manager, you will analyze and optimize first-party suppliers’ search campaigns to meet their marketing objectives, drive revenue growth, and foster product improvements. This is an analytical, revenue-focused role solely dedicated to paid search and retail media growth within a fast-paced sales organization. You will work closely with Sales, Account Management, Campaign Management, and API/Ad Tech partners to develop and implement strategies, manage budgets and bids, optimize account configuration, and deliver actionable reporting and insights.
Responsibilities
- Monitor performance of Sponsored Products and execute optimization strategies to maximize return on investment (ROI) and boost advertiser satisfaction.
- Analyze sponsored search performance using Tableau and internal dashboards; track performance metrics and provide actionable optimization recommendations.
- Identify domain, brand, category, and campaign trends to support incremental budget requests from suppliers to grow and stabilize investment.
- Own relationships with senior client stakeholders to drive high satisfaction, retain advertisers, and reduce churn.
- Define performance and optimization processes, build best-practice guidelines, and maintain a robust knowledge base for internal and external use.
- Partner closely with Account Managers, Campaign Managers, and API platform partners to align on business plan objectives and drive exponential growth for search products.
- Monitor account performance to ensure accurate billing, forecasting, and pipeline growth.
Requirements
- Bachelor’s degree in Business, Analytics, Statistics, or a related field.
- 3+ years in the advertising industry with a focus on paid search, retail search, e-commerce, or directly related experience.
- In-depth understanding of the paid search landscape, keyword bidding strategies, budget cap management, and retail media search platforms.
- Experience with search platforms (Google Ads, Bing, Amazon, etc.), analytics tools (Tableau, Excel), and API/Self-Serve platforms.
Skills
- Advanced Data Analytics (Excel): Strong quantitative skills to translate complex data sets into actionable strategies and clear performance reports.
- Client Presentation (PowerPoint): Ability to craft strategic decks and translate technical performance data into client-friendly strategic recommendations.
- Ambitious self-starter with an entrepreneurial spirit, strong attention to detail, and a focus on delivering high-quality results.
- Exceptional interpersonal skills with a proven track record of cross-functional collaboration and managing client relationships.
Pay
The target hiring compensation range for this role is $45 to $50 per hour. Compensation is based on several factors including, but not limited to, education, relevant work experience, relevant certifications, and location.
Benefits
- Subsidized health, vision, and dental plans.
- Paid sick leave.
- Retirement plans with a match.