Salesforce Marketing Cloud Developer
About the role
Medical Guardian is a fast-growing digital health and safety company on a mission to help people live a life without limits. With 14 consecutive years on the Inc. 5000 list of Fastest Growing Companies, we are redefining what it means to age confidently and independently. We support over 625,000 members nationwide with life-saving emergency response systems and remote patient monitoring solutions. Trusted by families, healthcare providers, and care managers, our work is powered by a culture of innovation, compassion, and purpose.
The Role: We're hiring the technical builder of record for Salesforce Marketing Cloud. Lifecycle Marketing defines the strategy, maps each journey and touchpoint, builds emails in Knak, and owns deliverability, SMS deployment, and quality at send. Marketing Analytics & Insights owns broader external reporting. You own everything underneath and in between: the data layer, the technical builds, platform governance, integrations, internal SFMC reporting, and the accuracy of every data flow into our Salesforce instance and reporting platforms. Strong SQL is the backbone of this job, and you'll work in lockstep with both teams across multiple brands and business units.
Responsibilities
- Data Engineering & SQL (core of the role): Design, build, and maintain data extensions, attribute groups, and relational data models in Contact Builder; write and optimize advanced SQL query activities for segmentation, suppression, deduplication, and reporting; build and monitor recurring data feeds and imports (file-based and API-driven); validate field mappings and personalization data; troubleshoot data-flow and data-extension timing issues before they hit send schedules; build and maintain sendable-audience logic to Lifecycle's specifications: filtered lists, exclusion and suppression frameworks, and engagement-based segments.
- Journey & Automation Build: Configure Journey Builder journeys end to end (entry sources, entry/exit criteria, decision splits, wait steps, goals) from Lifecycle's specifications, including retroactive and evergreen programs; build and maintain automations in Automation Studio: scheduled imports, query chains, file drops, and triggered sends; develop the AMPscript and SSJS powering personalization and dynamic content in the emails Lifecycle builds in Knak; run technical QA and UAT (data validation, personalization logic, journey behavior) ahead of Lifecycle's