Sales & Marketing Manager
Senior Helpers · Paducah, KY · 1 wk ago
MarketingFull-time
About The Company
Senior Helpers of West Kentucky is dedicated to improving the quality of life for seniors and their families by providing reliable, compassionate in-home care services. We are committed to fostering a supportive and respectful atmosphere for both our clients and employees.
Responsibilities
- Develop and implement sales strategies to achieve company growth objectives.
- Build and maintain strong relationships with referral sources and community partners.
- Develop and manage new referral sources through face to face meetings, networking.
- Contact and engage 8 to 10 referral sources daily to develop relationships and gain referrals.
- Analyze market trends and competitor activities to identify opportunities.
- Arrange presentations of Senior Helpers services at meetings in healthcare and senior-related organizations.
- Attend trade shows, conferences, and community networking events.
- Track and report on sales performance metrics and marketing ROI.
Requirements
- Proven experience in sales and marketing management.
- Strong knowledge of marketing strategies and sales techniques.
- Excellent communication and interpersonal skills.
- Ability to work independently and as part of a team.
- Familiarity with the senior care industry is a plus.
- Proficiency with CRM software and marketing tools.
Benefits
- Competitive salary and performance-based incentives.
- Opportunities for professional development and growth.
- Supportive and caring work environment.