Sales & Marketing Manager

About the role

The Family Advocate is the sales leader that drives occupancy and revenue in a Bickford Branch while maintaining a high degree of empathy and compassion for seniors and their families as they navigate the effects of aging.

Responsibilities

• Conduct exceptional, highly personalized tours and unique lead follow-ups to prospective residents and family.
• Manages the customer relations management tool (CRM) to ensure follow-up is documented and organized.
• Ensure Branch staff are appropriately trained to engage in phone and tour hospitality.
• Helps to manage the move-in process to ensure a smooth transition for residents and their families into the Branch.
• Identify and build relationships with community professionals to maximize referred leads.
• Ensure Branch is appropriately staged to maximize the customer’s experience.
• Ensure weekly and quarterly goal-setting meetings are completed with members of the Branch Leadership team.

Qualifications

• High-school diploma or GED required.
• Bachelor’s degree in sales or marketing preferred.
• Experience in senior housing sales leadership is preferred but not required.
• Proficiency in computer skills, Microsoft Office (Windows, Outlook, Excel), with the ability to learn new applications.
• Possess written and verbal skills for effective communication.
• Competent in organizational and time management skills.
• Demonstrates good judgment, problem-solving, and decision-making skills.
• A valid driver’s license and a driving record consistent with Bickford’s insurance carrier guidelines.

Benefits

• Medical, dental, vision, and voluntary products (full-time employees).
• Bonus opportunities.
• Voluntary life and voluntary short‑term disability (part‑time employees, 29 or fewer hours/week).
• Prescription savings plans.
• 401(k) with employer match (all employees).
• Benefits start the 1st of the month following 30 days of employment.
• Pay available daily.
• Bonus eligible.

About Bickford Senior Living

Bickford Senior Living is a community of caregivers dedicated to enriching residents’ happiness. Founded in 1991 in Olathe, Kansas, by the Eby Family. Mary Bickford, the matriarch, was the first resident and namesake. The organization has grown to over 50 locations in 7 states while maintaining a family environment that has served thousands of residents and employees.

“There is no higher calling, no greater purpose than a caregiver. Somehow, we’ve come to believe that caregiving is just