Sales Manager – Education Products & Growth Strategy (Lafayette, IN)

About the Role

We are seeking a strategic, highly motivated Sales Manager to lead our sales team, accelerate market expansion, and spearhead product development initiatives within the education sector. This is a mid-senior level role requiring 10+ years of experience.

Key Responsibilities

• Sales Leadership & Coaching
  • Lead, mentor, and actively coach a high-performing team of 10–20+ sales representatives across multiple domestic territories.
  • Establish clear sales goals, performance metrics, and strict accountability standards.
  • Drive a collaborative, consultative, and customer-focused sales culture that thrives on achieving targets.
  • Conduct regular performance reviews, providing ongoing tactical mentorship and actionable feedback.
• Business Development & Market Expansion
  • Develop and execute strategic sales plans to aggressively grow revenue channels across K-12 and higher education markets.
  • Identify emerging market opportunities, new customer segments, and untapped revenue channels.
  • Build and maintain high-level relationships with school administrators, educators, distributors, and key decision-makers.
  • Oversee comprehensive territory planning, revenue forecasting, and KPI tracking utilizing high-level Excel proficiency and sales analytics tools.
• Product Launch & Enablement
  • Partner cross-functionally with Marketing and Product Development teams to ensure powerful product launches.
  • Equip the sales team with the necessary tools, messaging, and training to effectively pitch educational solutions and publishing products to institutional clients.

Requirements

• 10+ years of total professional experience, featuring 8–15+ years of dedicated B2B sales experience.
• Strong preference for candidates who have sold directly into K–12 education, higher education, government, SaaS/EdTech, educational products, publishing, or highly consultative B2B markets.
• Documented experience managing teams of 10–20+ sales professionals distributed across multiple territories.
• High proficiency in Excel for tracking sales analytics, pipeline metrics, and territory forecasting.
• Local Candidates Only: Candidates must currently reside in or be willing to immediately work primarily onsite at our headquarters in the Lafayette/West Lafayette, Indiana area. Remote work arrangements are not available for this role.

Benefits

• Generous PTO structure offering 206 hours (5 weeks) available on Day 1, complete with rollover options.
• Comprehensive Medical, Dental, and Vision insurance plans.
• 401(k) retirement plan featuring a strong company matching program.
• Eligibility to participate in the company's Strategic Planning Committee (SPC) incentive program. This group-based bonus is tied directly to overall company performance and distributed evenly among committee members, subject to a standard annual vesting schedule.
• A vibrant, mission-driven team environment built on transparency, growth, and collective success.