Sales Manager – Education Products & Growth Strategy (Lafayette, IN)

Position Overview

Experience Level: Mid-Senior (10+ Years Required)
Job Function: Sales / Sales Leadership
Industry: Publishing / EdTech / Educational Supplies
Location: Lafayette / West Lafayette, IN (Strictly Onsite / Local Candidates Only)
Position Type: Full-Time
Relocation Assistance: Limited assistance available for regional transitions to the immediate local area.

Key Responsibilities

Sales Leadership & Coaching

• Lead, mentor, and actively coach a high-performing team of 10–20+ sales representatives across multiple domestic territories.
• Establish clear sales goals, performance metrics, and strict accountability standards.
• Drive a collaborative, consultative, and customer-focused sales culture that thrives on achieving targets.
• Conduct regular performance reviews, providing ongoing tactical mentorship and actionable feedback.

Business Development & Market Expansion

• Develop and execute strategic sales plans to aggressively grow revenue channels across K–12 and higher education markets.
• Identify emerging market opportunities, new customer segments, and untapped revenue channels.
• Build and maintain high-level relationships with school administrators, educators, distributors, and key decision-makers.
• Oversee comprehensive territory planning, revenue forecasting, and KPI tracking utilizing high-level Excel proficiency and sales analytics tools.

Product Launch & Enablement

• Partner cross-functionally with Marketing and Product Development teams to ensure powerful product launches.
• Equip the sales team with the necessary tools, messaging, and training to effectively pitch educational solutions and publishing products to institutional clients.

Position Requirements

Must-Have Experience

• Total Experience: 10+ years of total professional experience, featuring 8–15+ years of dedicated B2B sales experience.
• Industry Background: Strong preference for candidates who have sold directly into K–12 education, higher education, government, SaaS/EdTech, educational products, publishing, or highly consultative B2B markets.
• Leadership Scope: Documented experience managing teams of 10–20+ sales professionals distributed across multiple territories.
• Technical & Analytics Skill: High proficiency in Excel for tracking sales analytics, pipeline metrics, and territory forecasting.
• Location Requirement: Candidates must currently reside in or be willing to immediately work primarily onsite at our headquarters in the Lafayette/West Lafayette, Indiana area. Remote work arrangements are not available for this role.

Benefits & Culture

• Time Off: Generous PTO structure offering 206 hours (5 weeks) available on Day 1, complete with rollover options.
• Health & Wellness: Comprehensive Medical, Dental, and Vision insurance plans.
• Retirement: 401(k) retirement plan featuring a strong company matching program.
• Incentive Plan: Eligibility to participate in the company's Strategic Planning Committee (SPC) incentive program. This group-based bonus is tied directly to overall company performance and distributed evenly among committee members, subject to a standard annual vesting schedule.
• Corporate Culture: A vibrant, mission-driven team environment built on transparency, growth, and collective success.