Sales Manager – Education Products & Growth Strategy (Lafayette, IN)

Position Overview

Experience Level: Mid-Senior (10+ Years Required)
Job Function: Sales / Sales Leadership
Industry: Publishing / EdTech / Educational Supplies
Location: Lafayette / West Lafayette, IN (Strictly Onsite / Local Candidates Only)
Position Type: Full-Time
Relocation Assistance: Limited assistance available for regional transitions to the immediate local area.

Key Responsibilities

• Sales Leadership & Coaching: Lead, mentor, and actively coach a high-performing team of 10–20+ sales representatives across multiple domestic territories. Establish clear sales goals, performance metrics, and strict accountability standards. Drive a collaborative, consultative, and customer-focused sales culture that thrives on achieving targets. Conduct regular performance reviews, providing ongoing tactical mentorship and actionable feedback.
• Business Development & Market Expansion: Develop and execute strategic sales plans to aggressively grow revenue channels across K–12 and higher education markets. Identify emerging market opportunities, new customer segments, and untapped revenue channels. Build and maintain high-level relationships with school administrators, educators, distributors, and key decision-makers. Oversee comprehensive territory planning, revenue forecasting, and KPI tracking utilizing high-level Excel proficiency and sales analytics tools.
• Product Launch & Enablement: Partner cross-functionally with Marketing and Product Development teams to ensure powerful product launches. Equip the sales team with the necessary tools, messaging, and training to effectively pitch educational solutions and publishing products to institutional clients.

Requirements

• 10+ years of total professional experience, featuring 8–15+ years of dedicated B2B sales experience.
• Industry Background: Strong preference for candidates who have sold directly into K–12 education, higher education, government, SaaS/EdTech, educational products, publishing, or highly consultative B2B markets.
• Leadership Scope: Documented experience managing teams of 10–20+ sales professionals distributed across multiple territories.
• Technical & Analytics Skill: High proficiency in Excel for tracking sales analytics, pipeline metrics, and territory forecasting.
• Location Requirement: Candidates must currently reside in or be willing to immediately work primarily onsite at our headquarters in the Lafayette/West Lafayette, Indiana area. Remote work arrangements are not available for this role.

Benefits

• Time Off: Generous PTO structure offering 206 hours (5 weeks) available on Day 1, complete with rollover options.
• Health & Wellness: Comprehensive Medical, Dental, and Vision insurance plans.
• Retirement: 401(k) retirement plan featuring a strong company matching program.
• Incentive Plan: Eligibility to participate in the company's Strategic Planning Committee (SPC) incentive program. This group-based bonus is tied directly to overall company performance and distributed evenly among committee members, subject to a standard annual vesting schedule.
• Corporate Culture: A vibrant, mission-driven team environment built on transparency, growth, and collective success.