Sales Leader
Sales Leader Position Summary
The Sales Leader will market the facility through building positive relationships with referral sources, qualified prospects, and educating them on Oaks Senior Living philosophy and services. The Sales Leader is a part of the management team of the community.
Primary Responsibilities
Develop and implement an effective marketing plan to include visiting with referral sources, hosting events at the facility for qualified prospects and referral sources, placing advertisements in newspapers and mailing promotional information to prospects.
Seek and build positive relationships with the surrounding community, particularly referral sources. Educate employees as to their role in marketing and touring the facility.
Attend and participate in any company training for marketing and sales.
Maintain up-to-date records of all communication with prospective customers using the appropriate system, and track each prospective customer from initial contact to the final decision.
Possess and maintain a strong knowledge of the residence, its benefits, and the services provided, the customers, and employees.
Build positive and trusting relationships with prospects by listening to the needs of the prospect, asking questions to acquire more information about the prospect's situation and concerns, and presenting the benefits of the facility to the prospective resident and/or resident's representative.
Introduce prospects and their families to other employees, residents and families and provide opportunities for them to experience the benefits of the residence.
Follow-up with prospects regularly, based on their needs and time frame.
Provide regular reports to the executive director regarding sales achievements, status of interested prospects, and implementation of the marketing plan.
Maintain or exceed budgeted census.
Move-In Process
Provide the family with all move-in paperwork and ensure that it is completed and returned within the specified time frame prior to move-in.
Work with the Wellness Director and the Executive Director to schedule an assessment with the resident.
Inform all employees of the pending move-in date and the necessary information about the resident.
Aid the resident and their family with the transition process through on-going communication, sensitivity and reassurance.
General Management
Supervise the caregiver staff on duty in providing quality care and meeting the needs of residents in accordance with the Oaks Senior Living philosophy of Person Centered Lifestyle and in accordance with resident rights.
Review daily any and all communication tools used in providing resident care.
Participate in the Manager-on-Duty rotation.
Lead by example, encourage teamwork, promote the Oaks Senior Living philosophy, and provide ongoing coaching to employees.
Provide an "open door" to employees, addressing any concerns or grievances they may have.
Respond to on-the-job injuries in accordance with Oaks Senior Living policies and procedures.
Qualifications
Bachelor's degree preferred.
Successful experience in sales and marketing in a long-term care setting.
Computer experience and ability to use or learn sales programs.
Ability to interact and build relationships with older adults.
Thorough knowledge of State Regulations preferred.
Must be 21 years of age.
Must have a satisfactory criminal history check.
Must have physical exam by a licensed physician.
Must have a negative drug screen.
Must be able to react in an emergency situation.