Jobs · Marketing · New York

Sales Enablement Marketing Manager

Dow Jones · New York, NY · 1 wk ago
HybridMarketingFull-time

Supports the Sales team with the tools, training, and content needed to effectively engage prospects and convert leads. Acts as a bridge between Product Marketing, Acquisition Marketing, Retention Marketing, and Sales to ensure consistent messaging and a seamless handoff from marketing to sales.

Responsibilities

  • Develop and deliver sales enablement and training programs for Enterprise Subscription sales teams.
  • Create and maintain sales materials, playbooks, presentations, one-pagers, and competitive battlecards.
  • Partner with Product Marketing to translate positioning and messaging into actionable sales tools.
  • Support onboarding and ongoing education for new and existing sales reps.
  • Collaborate with Acquisition Marketing, Retention Marketing, and Sales to align lead handoff processes and campaign follow-up.
  • Maintain a centralized library of sales enablement materials and resources.
  • Support product launches and GTM initiatives through sales communications and training.
  • Gather feedback from Sales teams to identify content, training, and process gaps.
  • Monitor and measure adoption and effectiveness of enablement programs and tools.

Requirements

  • 7+ years of experience in sales enablement, product marketing, or B2B marketing.
  • Experience supporting enterprise or subscription-based sales organizations.
  • Strong presentation, communication, and content development skills.
  • Ability to simplify complex products and messaging into clear, actionable sales materials.
  • Experience collaborating cross-functionally with Product, Sales, and Marketing teams.
  • Strong organizational and project management skills.
  • Experience with enablement platforms, CRM systems, and sales content management tools is a plus.

Benefits

  • Comprehensive Healthcare Plans
  • Paid Time Off
  • Retirement Plans
  • Comprehensive Insurance Plans
  • Lifestyle programs & Wellness Resources
  • Education Benefits
  • Family Care Benefits & Caregiving Support
  • Commuter Transit Program
  • Subscription Discounts
  • Employee Referral Program

Pay

Base pay range: $110,000.00 - $140,000.00. We’re committed to offering competitive and flexible compensation to attract top talent. This pay range reflects our good faith estimate for the role and may vary based on a candidate’s experience, skills, location, and other relevant factors. For bonus-eligible roles, targets are determined based on multiple considerations, including market benchmarks and individual contributions.

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