Sales & Distribution Manager

About the role

We are Black Rifle Coffee Company, a veteran-founded company serving premium, fresh-roasted coffee to people who love America. We have a love for coffee, dogs, the outdoors, America, and most importantly, our customers! We are more than a product and more than a company; we are a culture. A culture full of motivated people who roll up their sleeves and get the job done with integrity, love, innovation, and radical transparency. Join us as we take action on our commitment to provide quality coffee and give back to the veteran and first responder communities and those who support it.

The Sales and Distribution Manager is responsible for strengthening BRCC’s distributor network and driving profitable growth across assigned customers, markets, and channels in the northeast territory. This role serves as a key connection between BRCC, distributor partners, and internal Sales teams to improve product availability, market coverage, inventory flow, and execution. The ideal candidate understands both the commercial and operational sides of distribution and can translate sales priorities into clear distributor expectations, measurable performance goals, and actionable market plans.

Responsibilities

• Manage relationships with assigned distributor partners, serving as the primary contact for planning, performance, and issue resolution.
• Identify, prospect