Sales Collateral and Enablement Specialist
Sales Collateral & Presentation Ownership
Own the development, maintenance, and governance of all official client-facing sales collateral and presentations.
Maintain accuracy and consistency of product information, data points, and messaging as offerings evolve.
Proactively audit collateral libraries to identify gaps, redundancies, and outdated materials.
Sales Narrative & Methodology Alignment
Partner closely with the Manager, Sales Excellence to ensure collateral aligns with:
- Sales methodology and talk tracks
- Revenue narratives and sales motions
- Training and coaching frameworks
Translate product and marketing messaging into seller-ready stories, slides, and supporting assets.
Support the development of seller scripts and presentation flows that reinforce desired selling behaviors.
New Collateral Development & Project Management
Lead end-to-end development of new sales collateral, including:
- Project scoping
- Stakeholder input and reviews
- Version control and approvals
- Final delivery and distribution
Collaborate with Marketing, Sales, and Creative teams to bring new materials to market quickly and effectively.
Manage timelines and workflows to ensure on-time, on-brand delivery.
Governance, Standards & Enablement Support
Establish and maintain standards for sales collateral quality, structure, and usage.
Clearly define what content is considered “official” and what is deprecated.
Support enablement programs by ensuring collateral integrates seamlessly into training, onboarding, and reinforcement efforts.
Cross-Functional Collaboration
Collect and synthesize input from subject matter experts across the organization.
Prioritize referrals of protected veterans through appropriate employment service delivery systems.
Partner with Technical Writing and Documentation teams to ensure alignment between product documentation and sales-facing materials.
Act as a trusted partner to Sales and Enablement leaders on content needs and effectiveness.
Qualifications
- 5+ years of experience developing and managing client-facing sales collateral or sales enablement materials
- Strong writing, storytelling, and messaging skills for B2B audiences
- Demonstrated experience supporting enterprise or complex sales environments
- Proven ability to manage multiple projects, timelines, and stakeholders simultaneously
- Familiarity with CMS and digital asset management tools
- Strong collaboration and communication skills