Roofing Closer Manager

About the role

Velaz Group LLC is seeking an experienced Roofing Closer Manager to lead, coach, and develop a team of high-performing Roofing Closers. This leadership role is responsible for driving sales performance, improving closing ratios, mentoring sales professionals, and ensuring the team consistently achieves company goals. The ideal candidate is a proven sales leader with extensive experience in the roofing and home improvement industry who thrives in a fast-paced, performance-driven environment.

Key Responsibilities

• Lead, coach, and manage a team of Roofing Closers.
• Conduct daily sales meetings, role-playing sessions, and one-on-one coaching.
• Monitor individual and team KPIs, including closing ratio, revenue, appointments, and self-generated leads.
• Develop strategies to improve sales performance and increase closing percentages.
• Train new Roofing Closers on company products, the sales process, objection handling, insurance restoration, and presentation techniques.
• Review sales presentations and provide coaching to improve performance.
• Ensure all sales representatives follow company policies and ethical sales practices.
• Work closely with Recruiting, Operations, Production, and Project Management to support company growth.
• Track sales metrics and prepare weekly performance reports.
• Build a positive, accountable, and results-driven sales culture.

Qualifications

• Minimum 5 years of roofing sales experience.
• Minimum 2 years of experience managing or leading a sales team.
• Proven success in Roofing and Home Improvement Sales.
• Strong leadership, coaching, and mentoring skills.
• Excellent communication and presentation abilities.
• Experience improving team performance and closing percentages.
• Strong knowledge of insurance restoration claims is a plus.
• Ability to analyze KPIs and implement performance improvement plans.
• Valid driver's license and reliable transportation.

Preferred Experience

• Experience leading residential roofing sales teams.
• Bilingual (English/Spanish) is a plus.
• Experience using CRM systems and sales reporting software.