Revenue Enablement Specialist - Content Strategy Manager

Job Summary

The Revenue Enablement team is seeking a Revenue Enablement Content Strategy Manager to lead the strategy and execution of a global content ecosystem supporting the Sales Execution Enablement Program. In this role, you will shape how sellers engage across the buyer's lifecycle by delivering cohesive, high-impact enablement content aligned to sales execution standards and real workflows.

Key Responsibilities

• Strategy: Own end-to-end content strategy aligned to the buyer's journey and global sales execution standards; define and track content effectiveness metrics.
• Buyer Journey Guidance: Map content and enablement assets to key buyer stages (discovery, value articulation, competitive positioning, negotiation, decision, close).
• Assets and Delivery: Design and deliver role-specific enablement assets via the enablement platform (Highspot), ensuring embedding into seller workflows and customer-facing tools.
• Audit and Improvement: Conduct content audits, analyze win/loss feedback and field input, and use analytics to drive continuous improvement.
• Adoption Driven Enablement: Embed content into workflows to drive adoption using layered learning models, just-in-time assets, and manager enablement.
• AI and Tools: Apply AI technologies to accelerate content creation, personalization, and performance optimization; identify opportunities to automate content creation.
• Collaboration: Partner cross-functionally with sales, marketing, readiness, and product teams to develop assets, messaging frameworks, and templates.

Required Qualifications

• Bachelor's degree in Business, Marketing, Communications, or a related field.
• 5+ years of experience in revenue enablement, sales enablement, content strategy, or related roles.
• Proven ability to build content strategies aligned to sales stages and the buyer's journey.
• Experience using analytics and insights to guide content decisions and measure impact.
• Likely to be legally authorized to work in the United States without visa sponsorship requirements.

Benefits

• Comprehensive medical, prescription, dental, and vision plans (PPO and HDHP options).
• Onsite Health Care Center (for HQ employees) with pharmacy services.
• Industry-leading 401(k) plan.
• Tuition Assistance Program.
• Generous time off (vacation, holidays, Winter Wellness Break).
• Volunteer Time Off, parental leave, and unlimited paid sick days.
• Generous childcare benefits for full-time employees.