Retail District Director

About the role

WECU is seeking a Retail District Director to join the Retail Management team in Bellingham, WA. This position focuses on leadership, coaching, and strategic district stewardship. The director sets the vision for the territory, leads through change, and develops leaders to drive performance, engagement, and consistency. With a people‑centered approach and an operational mindset, the role ensures exceptional member experiences, compliance and risk standards, and a strong community presence while partnering with other leaders to establish goals, strategies, and procedures that maximize the effectiveness of the financial center network.

Responsibilities

• Create the environment for team members to successfully deliver on the mission: “We make a meaningful difference in the lives of our members.”
• Direct sales and service activities to ensure annual goals are met and the financial plan is achieved.
• Provide timely coaching, documented feedback, and dialogs for direct reports.
• Oversee supervisory functions—including recruiting, hiring, terminations, promotions, transfers, and performance‑management actions—in accordance with applicable statutes (e.g., EEO, OSHA, FLSA).
• Participate actively in strategic business planning, goal setting, and budget processes for assigned financial centers and the overall network.
• Provide strategic leadership across assigned areas, ensuring decisions align with organizational priorities and advance key initiatives.
• Lead, direct, and participate in development efforts in the designated market, including outreach to businesses, community events, and non‑profit organization engagement.
• Ensure positive working relationships between all credit union departments to achieve project, production, and service goals.
• Partner with the Director, Retail Administration to keep policies and procedures accurate, regulatory‑compliant, communicated, maintained, and implemented across financial center teams.
• Monitor and recommend changes to operating processes for efficiency; research and develop new policies and procedures.
• Assist with external and internal audits as necessary.
• Assist the Director, Retail Administration with monitoring and maintaining Disaster Recovery Plans for business processes within the area of responsibility.
• Prepare and monitor annual expense budgets for financial centers within the assigned district.
• Occasionally serve as temporary financial center manager in the event of unforeseen vacancies.
• May serve as Interim Vice President, Branch Banking in the absence or unforeseen vacancy of that role.
• Understand and comply with branch security procedures at all times.
• Exercise authority and decision‑making skills to employ sound judgment, adhering to internal and external policies and accuracy standards.
• Follow WECU’s policies and all applicable laws and regulations.
• Perform other duties as assigned and assist others to complete tasks and work assignments.

Qualifications

• Minimum: High school diploma or GED; plus eight years of related experience and/or training, or an equivalent combination of education and experience.
• Bachelor’s degree and/or graduate‑level certificate in a relevant field preferred.
• Relevant training in a credit union, bank, or other financial institution preferred, or documented work experience providing equivalent knowledge.
• Experience in multi‑unit management or managing multiple departments preferred.
• Five or more years of leadership experience required, preferably in a retail financial‑center environment.
• Excellent oral and written communication skills.
• Ability to write advanced correspondence, memos, reports, and procedures.
• Effective presentation skills in both one‑on‑one and group settings to members, potential members, and employees.
• Significant level of trust and diplomacy required, along with courtesy and tact.
• Work involves extensive personal contact, often of a personal or sensitive nature, and includes motivating or influencing others.

Compensation

The salary range for this position is $108,786 to $153,581 annually.

Benefits

• Medical, dental, and vision insurance
• 401(k) retirement plan with an 8% annual contribution from WECU
• Bonus plan
• Two or more weeks of vacation
• Up to 11 paid holidays
• Paid life and disability insurance
• Annual wellness benefit
• Loan discounts
• Professional development opportunities
• Additional benefits and perks

About WECU

WECU is a not‑for‑profit financial cooperative headquartered in Bellingham, WA, serving over 160,000 members with more than $3.0 billion in assets. Its mission is to make a meaningful difference in the lives of members by encouraging responsible saving and borrowing at fair, competitive rates. WECU strives to treat members and staff with honesty and integrity, act as a socially responsible community partner, and be an employer of choice. The credit union is committed to diversity, inclusion, and equal opportunity in the workplace.