Relationship and Growth Specialist

Department: Revenue | Employment Status: Full Time | Location: Indianapolis Office - 8945 N. Meridian Street, Indianapolis, IN 46260

About Primecare Home Care

At Primecare Home Care Services, we believe in delivering exceptional care with integrity, passion, and love. As a licensed Private Home Care provider, we offer a wide range of services, including Personal Care Services, Companionship, and Structured Family Caregiving. Our commitment to providing the highest quality care is at the forefront of everything we do. We prioritize CARE, and our culture is shaped by core values: caring, reliable, honest, punctual, and professional. We foster an environment where compassion and dedication are valued and rewarded, promoting personal growth and professional development.

About the role

Reporting to the Sales Manager and/or the Executive Director, you will use your marketing skills to identify, attract, and engage qualified clients for our Structured Family Caregiving Program and Traditional Home Care. You will build relationships with local hospitals, clinics, case management companies, and senior living facilities. As a Health Coach, you will have the stability of a base salary plus unlimited earning potential through commissions and performance-related bonuses.

Responsibilities

• Engage, motivate, coach, and educate caregivers via phone and digital technology.
• Assess caregiver and care recipient needs; coach and empower caregivers to develop and achieve goals.
• Conduct minimum monthly check-ins (or as needed) in collaboration with key stakeholders to determine caregiver and client eligibility; problem-solve to efficiently move families into service.
• Conduct face-to-face semi-annual meetings with clients, caregivers, and case managers.
• Track and manage program referrals/participation to support state and company growth, supplying program-specific information as needed.
• Research opportunities for referral to external support and services.
• Actively recruit new Primecare Home Care members and create brand presence throughout your assigned area.
• Communicate with key referral sources, case managers, physician offices, and hospitals to spread awareness of Primecare Home Care services.
• Document and report on coaching activity with a focus on quality and outcomes; make recommendations as appropriate.
• Escalate issues when appropriate to the coaching manager regarding consumer changes in status.
• Proactively identify and cultivate a minimum of five new prospects every week.
• Foster and nurture relationships with new referral sources to expand the network.
• Allocate a minimum of four days a week for active marketing efforts.
• Demonstrate proficiency and confidence in cold calling potential clients.

Requirements

• Associate's Degree or 2+ years of experience working in community health, long-term care, and/or chronic diseases of adults.
• 2+ years of experience in case management, preferably working with the elderly and disabled.
• Exceptional active listening and communication skills with strong empathy.
• Tech-savvy with comfort using (and teaching others to use) mobile apps.
• Ability to multitask in a multi-system environment; proficiency with Microsoft Office required.
• Thrives in a fast-paced, start-up environment.
• Sales experience and a track record of building relationships and pipelines.

Preferred Qualifications

• Prior experience as a Home Health Marketer or in healthcare sales.
• Bachelor’s degree in a related discipline or equivalent work experience in Social Work or Behavioral Health.
• Prior experience working with consumers in a home-based setting.
• Prior experience in hospice and healthcare direct marketing is a plus.
• Multilingualism is a plus.

Skills

• Ability to read, analyze, and interpret regulations and other documents.
• Strong interpersonal skills and ability to effectively present information and communicate tactfully.
• Exceptional English written and verbal communication skills, including accurate grammar and business correspondence knowledge.
• Ability to define problems, collect data, establish facts, and draw valid conclusions.
• Able to establish and maintain cooperative and positive working relationships.
• Organized, detail-oriented, courteous, proactive, self-motivated, dependable, and customer service-driven.
• Even-tempered and able to balance multiple tasks in accordance with changing deadlines and priorities.
• Ability to work sensitively and effectively with individuals of diverse ethnic and cultural backgrounds.

General Job Performance Requirements

• Meets or exceeds established performance goals.
• Alignment with Company Goals & Objectives – Supports the organization’s mission, vision, and values.
• Adherence to Company Policy – Follows and enforces guidelines as established by policies.
• Job Knowledge – Demonstrates a thorough understanding of job processes and procedures.
• Cooperativeness – Consistently supports management decisions and demonstrates a “can do” attitude.
• Commitment – Commits to job success and the success of the company; takes initiative to improve processes or results.
• Customer Service – Embraces a customer-centric approach when interacting with co-workers, participants, clients, and others.
• Safety – Maintains a safe workplace and reports unsafe conditions.
• Quantity of Work / Productivity – Produces at a high volume and meets or exceeds work deadlines.
• Quality of Work – Produces accurate, reliable, and efficient work within acceptable quality standards.
• Reliability – Completes responsibilities with minimal supervision and follows through to completion.
• Attendance – Meets or exceeds punctuality and attendance expectations.
• Communication – Exhibits good interpersonal skills and keeps others informed as needed.
• Confidentiality – Maintains confidentiality of sensitive information.

Pay

Salary Range: $60,000-$65,000

Physical Demands

• Frequently required to sit, stand, walk, use hands, reach with hands and arms, and occasionally stoop, kneel, or crouch.
• Requires manual and finger dexterity and eye-hand coordination.
• Frequent use of computers and phones.
• Ability to lift/carry up to 30 pounds using appropriate body mechanics.

Visual, Hearing, and Communication Requirements

• Requires corrected vision, including close, distance, peripheral, depth perception, and ability to adjust focus.
• Requires hearing within normal range and effective verbal and written communication skills.

Work Environment

• Primarily works indoors in a temperature-controlled office environment with moderate noise levels.
• May experience distractions such as phone calls, work interruptions, and communication from co-workers or participants.
• May require working under stressful conditions to meet scheduled timelines.