Regional Sales Manager

Key Responsibilities

• Develop and execute strategic sales plans to achieve revenue, gross margin, and market share objectives throughout the assigned region.
• Manage and grow a diverse portfolio of existing accounts while aggressively pursuing new business opportunities across the industrial, commercial, and construction markets.
• Build and maintain strong relationships with key customers, including miscellaneous and structural steel fabricators, contractors, architects, landscape architects, engineering firms, distributors, and service centers.
• Identify emerging market opportunities and expand the company's presence through networking, industry events, trade associations, and professional organizations such as AIA, CSI, ASLA, NGA (National Glass Association), MHI (Material Handling Industry), and other industry groups.
• Develop relationships with key decision-makers, influencers, and stakeholders to uncover customer needs, deliver consultative solutions, negotiate contracts, and secure new business.
• Oversee the sales process from prospecting and quoting through order fulfillment, ensuring exceptional customer service and timely resolution of customer inquiries and concerns.
• Collaborate with inside sales, customer service, operations, and production teams to align customer requirements, optimize inventory availability, and ensure on-time delivery.
• Develop and manage annual regional sales forecasts, budgets, and business plans while tracking performance against established goals and key performance indicators.
• Exceed quarterly and annual sales, profitability, and expense management objectives.
• Represent the company at customer meetings, industry trade shows, and regional events while promoting new products, services, and strategic initiatives.
• Maintain awareness of market trends, competitive activity, pricing, and customer feedback to identify opportunities and recommend strategies that strengthen the company's competitive position.

Qualifications

• The ideal candidate is a results-driven sales leader with exceptional relationship-building, communication, and negotiation skills.
• Success in this role requires a proven track record of consultative selling, territory management, and business development within the industrial, manufacturing, metals, or construction industries.
• The ability to travel throughout the assigned region and effectively manage multiple priorities is essential.
• This position requires a self-motivated sales professional with strong relationship-building skills, excellent communication abilities, and a proven track record of consultative selling in an industrial or construction-related environment.