Regional Director of Sales

New Business Generation

• Proactively target, prospect, and acquire new customers
• Build and manage a robust, qualified pipeline in your territory
• Execute an account based selling plan that prioritizes high-value verticals, ideal customer profiles, and multi-layer relationships with clients
• Drive the full sales cycle from first meeting to close, including discovery, solution alignment, business-case development, and negotiation
• Consistently deliver results for the organization

Discovery & Solution Selling

• Lead structured discovery with operational leaders in manufacturing and distribution/fulfillment environments to uncover pain points and ROI levers
• Shape tailored solutions, collaborating with engineers, designers, and sales support to create compelling proposals
• Deliver crisp, executive-level presentations and articulate business value, risk reduction, and outcomes—not just features and price

Collaboration & Execution

• Partner cross-functionally with engineering, design, and project teams to ensure scope clarity and a clean handoff to delivery
• Lead and contribute to bid packages and proposals with attention to scope, schedule, and margin guardrails
• Maintain accurate CRM hygiene, territory plans, and forecast discipline

Account Expansion

• Strategically grow existing accounts by identifying cross-sell and up-sell opportunities across static racking and automation portfolios
• Stay top-of-mind with customers through proactive, value-added outreach and insight-led conversations

Qualifications

• 3 to 5+ years of B2B sales experience with a demonstrated hunter track record (new-logo acquisition and consistent quota attainment)
• Background in material handling, warehouse equipment, racking, or automation solutions
• Strong consultative selling skills; able to quantify value and build a compelling business case
• Excellent communication (verbal, written, presentation) skills and ability to communicate effectively with senior leaders in warehouse and operations environments
• Analytical, problem-solving, and critical-thinking skills with attention to detail and follow-through
• Proficient with CRM and remote collaboration tools; disciplined territory and pipeline management
• Curiosity and drive to master warehousing principles

Nice to Have

• CAD layout and design capabilities

About Alta Culture

PeakLogix is highly collaborative—we work as one team to solve customer problems and win new business together.

Alta Equipment Group

Alta Equipment Group prides itself in living by our Guiding Principles: Invest in the Best, Passion for Excellence, Customers for Life, Mutual Respect and One Team.

What We Look For

• A cultural fit with our organization
• A great attitude that embraces mutual respect and delivers a consistent high energy level that exudes a passion for excellence
• A skill set that has a high aptitude for the position with a continual focus on investing in one’s profession through additional training and learning

Other Opportunities

Visit our careers page at altg.jobs to view other openings that may be of interest to you!