Jobs · Business Development · Texas

Regional Account Director - Houston

Bayer · Houston, TX · 3 wk ago
Business Development$159k/yrFull-time

About the role

At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where 'Health for all, Hunger for none' is no longer a dream, but a real possibility. We’re doing it with energy, curiosity, and sheer dedication, always learning from unique perspectives, expanding our thinking, growing our capabilities, and redefining ‘impossible’.

The Houston Regional Account Director (RAD), Health System & Population Health will build relationships with key accounts throughout the Houston Area. The RAD will understand and recommend the use of Kerendia in the appropriate patient type and identify opportunities to expand business by aligning the appropriate use of Kerendia with the Accounts' patient care objectives. The RAD will establish a comprehensive Strategic Account Business Plan aimed at creating long- and short-term sales growth, penetrate physical and market access barriers, and create Kerendia Advocates and Clinical Champions by building strategic relationships with prescribers and administrators.

The RAD will collaborate with cross-functional partners including Medical, Marketing, Market Access, Sales Leadership, and Sales Consultants, and lead and coordinate pull-through at the local level.

Responsibilities

  • Responsible for overall sales objectives in assigned key accounts, maximizing sales opportunity for the brand(s).
  • Serves as the lead and promotional conduit to healthcare professionals to support the CVR franchise within the MG/IDNs and surrounding geography.
  • Develops and executes a Strategic Business Plan and Account Map in alignment with the Area General Manager and cross-functional stakeholders (Medical, Marketing, Market Access, Sales Leadership, etc.).
  • Synthesize information quickly and ensure internal and external data are incorporated into Account Business Plans; proactively share insights with the Area General Manager for needed resource allocation.
  • Coordinate cross-functional collaboration with Marketing, Market Access, Medical, and Sales to achieve shared account objectives.
  • Understand the "process" of how MG/IDNs structure patient management and coordination of care.
  • Identify and access key stakeholders within the account who influence Brand Advocacy.
  • Position brand(s) for appropriate patient types to key stakeholders throughout assigned accounts, uncovering gaps which negatively impact patient outcomes and may not align to evidence-based guidelines.
  • Establish evidence-based pathways using:
    • HEDIS measurements
    • Quality metrics
    • Real-world evidence
  • Project manage MG/IDN brand adoption through collaboration with CIO, CMIO, Quality, EHR/EMR vendors, etc.
  • Drive brand adoption and expand advocacy once brand access is established through MG/IDN EHR by:
    • Ensuring meaningful use by appropriate providers
    • Supporting patient adherence with system support services
    • Reviewing processes to identify gaps post-implementation
  • Lead and coordinate field sales pull-through.
  • Build collaborative relationships with heads of MG/IDNs, VPs of Quality, Outcomes and Population Health, IT Super Users, Service Line Leaders, and Chief Information Officers.

Requirements

  • Minimum 5 years of pharmaceutical industry experience with prior experience including but not limited to Sales, Market Access, Health Outcomes, Health IT, Medical Education, or Marketing.
  • 2 years of preferred experience in Account Management/Managed Markets/IDNs.
  • Strong network and relationships across healthcare systems and with Specialty HCP networks (e.g., Cardiologists, Nephrologists, Endocrinologists).
  • Resourceful, strategic, and analytical thinker with a creative problem-solving approach ("See it, Own it, Solve it, Do it").
  • Ability to work cross-functionally and in a matrix environment.
  • Demonstrated experience in strategic planning and implementation.
  • Strong understanding of market direction and business insight.
  • Business travel by air and car is required.
  • A free and clear driver’s license is required for this role.

Pay

Employees can expect to be paid a salary of between $158,708.00 and $238,062.00. Additional compensation may include a bonus or commission.

Benefits

  • Health care
  • Vision
  • Dental
  • Retirement
  • Paid time off (PTO)
  • Sick leave

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