Recreation & Marketing Specialist

Under the general direction of the Assistant Parks, Recreation and Aquatics Director, develop, coordinate, and implement recreation programs, marketing initiatives, facility scheduling, and public communications. This position reports directly to the Recreation Manager and requires a flexible schedule, including some evenings and weekends.

Responsibilities

• Assist with the coordination and implementation of community events, programs, and facility rentals to meet the needs, interests, and abilities of the Fife community.
• Develop and implement department marketing and communication strategies, including social media, website content, publications, advertising, media relations, graphic design, and promotional campaigns for programs, events, facilities, and community initiatives.
• Collect and analyze participation, marketing, and engagement data to evaluate program effectiveness and guide future marketing and programming decisions.
• Oversee contracts, permits, and agreements for all rentals and facility use.
• Schedule athletic field usage at Dacca Park, coordinating reservations and ensuring equitable use of facilities.
• Administer Dacca Park athletic field permits, facility agreements, invoicing, and billing.
• Manage Dacca Park concession operations, including purchasing inventory and supplies, maintaining stock levels, coordinating concession activities, and ensuring compliance with applicable health and safety standards.
• Function as lead worker over Recreation Assistant staff and volunteers; assist with scheduling and training staff as needed.
• Assist in conducting informational meetings with staff to communicate policies, procedures, rules, and regulations.
• Assist in the scheduling and coordination of facility use and billing for the Community Center and Dacca Barn.
• Monitor program operations, participant satisfaction, and program effectiveness, recommending improvements as needed.
• Oversee and market the Community Garden program.
• Purchase or obtain supplies and equipment for facilities and programs.
• Assist with procurement of outside funding opportunities through grant applications, solicitation of sponsorships, and other fundraising activities for event enhancement.
• Develop effective working relationships with community groups, businesses, local/county/state agencies, and the school district.
• Monitor program budgets and coordinate expenditures in accordance with established procedures.
• Meet revenue expectations.
• Prepare program documents and maintain records and reports related to program implementation, operation, attendance, and expenditures.
• Effectively respond to public inquiries for programs, events, and rentals.
• Register participants and customers, utilizing recreation software, for events and programs.
• Perform related duties as assigned.

Requirements

• Associate’s Degree in Recreation, Business, Communications, Public Relations, Marketing, Journalism, or closely related field.
• Minimum three to five years of experience in recreation programming, marketing, facility operations, communications, or a related field, or an equivalent combination of education and work experience.
• Valid Driver’s License.
• Possession and maintenance of current certifications in CPR, First Aid, and AED or the ability to obtain within 6 months of employment.

Preferred Qualifications

• Experience with athletic facility scheduling, concession management, inventory purchasing, and recreation management software.
• Experience working in a marketing-related position.
• Experience using Microsoft Office Suite, Adobe Photoshop, InDesign, Acrobat Pro, Canva.
• Possession and maintenance of current Food Handler’s Permit.

Skills

• Knowledge of athletic field scheduling, concession management, inventory control, purchasing, permit administration, and recreation management software.
• Knowledge of recreation program administration, facility rental procedures, permit processes, and customer service practices.
• Understanding of diverse academic, socioeconomic, cultural, physical ability, and ethnic backgrounds of the community’s citizens.
• Strong writing and communication skills, including business English and current social media practices.
• Graphic design, advertising design, and public relations skills.
• Proficiency in office practices, procedures, use of standard office machines, and related computer software programs as assigned.
• Computer/word processor data input procedures, photo, and video equipment.
• Knowledge of legal and defensive driving practices.
• Ability to manage multiple facility schedules, administer permits and billing, maintain concession inventory, prepare invoices, and coordinate tournament and athletic field operations.
• Ability to address the needs of targeted audiences, research, create written content, produce graphic layouts, and coordinate the production of public and employee communications products.
• Ability to monitor budgets, contracts, and records retention.
• Ability to act in a tactful and diplomatic manner and collaborate on sensitive issues with diverse groups.
• Ability to establish and maintain effective working relationships with other employees, the media, and the public.
• Ability to maintain confidentiality.
• Ability to effectively represent the city in presentations to City Council, Commissions, and other large groups.
• Ability to research, collect, compile, and objectively analyze data.
• Ability to assist in planning, coordinating, and implementing events and activities for participation by the city's populations and surrounding service area.
• Ability to evaluate the effectiveness of programs and modify as needed.
• Ability to assess and evaluate changing business and economic climate effectively.
• Ability to take initiative in performance of assigned duties with minimal supervision.
• Ability to manage time efficiently and effectively through scheduling and prioritizing assigned work program.
• Ability to work within and contribute to the effectiveness of a team, respecting differences.
• Ability to maintain acceptable attendance.
• Ability to develop and build rapport with the public.
• Ability to plan, schedule, and monitor marketing programs effectively.
• Ability to coordinate activities and cooperate with local school district and community organizations.
• Ability to monitor program expenditures and revenues.
• Ability to perform CPR and provide basic first aid.
• Ability to communicate effectively in English both orally and in writing.
• Ability to maintain records and generate reports.
• Ability to train and provide work direction to others.
• Ability to maintain current knowledge of related rules, regulations, requirements, and restrictions.
• Strong ability to work both as part of a team and independently.
• Strong ability to multi-task and prioritize.

Working Conditions

Environment: Primarily indoors in a climate-controlled office environment. Occasional public meetings, events, and outdoor environments. Constant interruptions.

Physical Demands:

• Dexterity of hands and fingers to operate a computer keyboard.
• Seeing to read a variety of materials.
• Hearing and speaking to exchange information in person and on the telephone.
• Sitting for extended periods of time.
• Bending at the waist, kneeling, or crouching to file materials.
• Travel may be required.
• Constant use of sight, hearing, and speech abilities to perform essential functions and communicate with others.
• Constant fine finger manipulation and use of hands and arms in reaching/handling/fingering/grasping while operating office equipment and computers, preparing written documentation, handling paperwork, etc.
• Frequent sitting, which may be extended at times, while doing desk activities.
• Frequent bending/twisting at waist/knees/neck while working at desk, worktable, or moving from sitting to standing position.
• Frequent standing in combination with walking (short distances) throughout work shift in office areas.
• Occasional lifting/carrying up to 25-pound documents, materials, file boxes, etc.
• Occasional pushing/pulling force up to 10 pounds opening doors, drawers, and moving materials.
• Occasionally required to navigate uneven terrain on field site visits.
• Requires mental acuity to ensure thorough mental analysis of situations in a fast-paced environment.

Pay

Salary Range Grade 25