Publisher Business Development Manager - Spot Commerce Media
About the role
As Publisher Business Development Manager, you will own the commercial relationship across impact.com's publisher book—evangelizing Spot's monetization and partnership technology, shaping new supply opportunities end-to-end, and coaching publishers on how to implement Spot and maximize performance. You'll be the commercial lead, backed by a dedicated publisher team on implementation, technology, and commercial support, and partnered with our demand side to ensure the right brands and campaigns land on your publishers. You'll drive publishers from first interest all the way through live implementation, and you'll be measured on the impressions and GTV growth you generate. This is a role for someone ready to take a step up—to take genuine ownership and accountability for a product rollout, bring your own point of view, and move fast.
Responsibilities
- Own Spot publisher adoption—take warm leads from across the impact.com book and sell them: educate publishers on a new proposition, build conviction, and carry each deal from pitch to launch. This spans large publisher groups (opportunities in the billions of impressions) and smaller, equally important publishers (hundreds of thousands to millions).
- Shape new opportunities proactively—build your own mocks of ad units and flows, model yield and commercial forecasts by page position, publisher type, and article type, and tailor the Spot proposition to each partner.
- Speak the technical language—understand how ad tags and implementation work, including publisher tags, third-party ad-tag placements, JSON creative responses, and API-based integrations (and how Spot's CPC model differs from RTB/programmatic).
- Coach publishers on viewability, ad load, frequency, share of voice, placement, format, and UX—and on what "good" performance actually looks like.
- Advise on design and placement—review publisher ad-unit designs and recommend placement and format that maximize yield while keeping units native.
- Work cross-functionally with impact.com's broader publisher development, product, and engineering teams to push deals through implementation.
- Help expand Spot into other English-speaking markets (UK, Canada, Australia) as the role grows.
Requirements
- Publisher-side experience—you understand the commercial pressures publishers face, ideally from working at a publisher or in a network/SSP role selling ad technology into publishers and supply.
- The drive to convert warm leads—you'll be handed relationships across the impact.com ecosystem, but they still need to be sold. This involves educating publishers on a new proposition, building conviction, and working the deal through to live supply.
- Comprehensive technical grounding—eCPM, CPA, yield, fill rate, ad requests, impressions, viewability, RTB, API-based integrations, and tag implementation.
- Proven commercial results and experience managing a book of business you can speak to.
- Strong analytical ability—draw down and aggregate your own reports, synthesize data into a point of view, and hold your own in technical conversations with publisher development teams.
- Exceptional communication and presentation skills—build and deliver your own decks and commercial forecasts (yield, revenue, impressions, CTR) and pitch confidently to large publisher groups.
- A self-starter mindset—organized, self-directed, comfortable thinking on your feet, and energized by a fast-moving, high-accountability environment.
Pay
Salary Range: $120,000.00 - $130,000.00 per year, plus an additional 25% variable annual bonus contingent on Company performance and eligible to receive a Restricted Stock Unit (RSU) grant.
Benefits
- Medical, Dental, and Vision insurance
- Office-only catered lunch every Thursday, a healthy snack bar, and great coffee
- Flexible spending accounts and 401(k)
- Responsible PTO policy for flexible time off
- Mental health and wellness benefit: up to 12 fully covered therapy/coaching sessions per year, with additional dependent coverage
- Monthly gym reimbursement
- Restricted Stock Units (RSUs) with a 3-year vesting schedule, pending Board approval
- Free Coursera subscription and PXA courses for continuous learning
- Generous parental leave policy: 26 weeks fully paid for the primary caregiver and 13 weeks fully paid for the secondary caregiver
- Technology stipend for home office setup and monthly internet allowance