Public Relations Manager

About the role

Robinson Helicopter Company is hiring a Public Relations Manager to develop and execute communications strategies that support corporate priorities, product launches, major trade shows, and business growth. Reporting to the Vice President of Marketing and Communications, this role shapes Robinson's corporate narrative, builds relationships with national and industry media, and translates technical achievements into clear stories for external audiences. The position has no direct reports but leads public relations initiatives across departments and external partners.

Responsibilities

• Develop and execute an annual public relations roadmap aligned with corporate milestones, product cycles, trade shows, product launches, and other key initiatives.
• Set clear objectives, tactics, budgets, timelines, and measurable outcomes for each public relations program.
• Develop corporate and brand narratives that position Robinson as a mission-focused leader in civil and commercial aviation.
• Build and maintain relationships with aviation, manufacturing, business, and national broadcast journalists; secure coverage through proactive pitching and timely responses to media inquiries.
• Position company executives as industry resources through interviews, speaking engagements, contributed articles, and other thought-leadership opportunities.
• Write and edit press releases, media pitches, bylined articles, advertorials, newsletters, executive scripts, and other corporate communications in AP Style.
• Identify newsworthy developments across Robinson's operations and global network and turn technical information into accurate, accessible stories.
• Serve as the primary communications contact during high-pressure or crisis situations and coordinate clear, timely messaging for internal and external stakeholders.